Before you implement or change an employee incentive program, ask yourself the following questions:
- How will the program help support our corporate goals, such as increased profit or customer loyalty?
- How will the program support customers’ expectations of our products and services?
- How can I make sure the program criteria is objective?
- Which employees will be included?
- How much of a hardship, if any, will the program place on our organization?
- Am I committed to repeating the program or is it a one-shot deal?
SOURCE: LaBov & Beyond, a marketing communications company in Fort Wayne, Indiana.
Workforce, February 1999, Vol. 78, No. 2, p. 72.