Building a company is hard. But the most successful founders and CEOs have one thing in common. In fact, this characteristic is so important that I have never seen a leader be truly successful without it. That characteristic is emotional intelligence, or EQ.

EQ is the intangible asset that lets a leader be self-aware of his/her own strengths. Itâs the characteristic that enables a leader to hire a high-powered team of thinkers and doers. Without this intelligence, leaders hire people who are âsmallerâ than they are.
As an entrepreneurial adviser and venture capitalist, emotional intelligence is one of the most important things I look for when evaluating promising companies. And Iâm not the only one who does this. A study of important workplace skills found that EQ was the strongest predictor of a personâs performance, explaining 58 percent of success in all types of jobs.
If you present your business to me and your story doesnât touch upon your own growth in some way, or if you attribute your companyâs success to no one but yourself, youâve lost me. It isnât because such stories are less interesting â itâs because they usually arenât true. If a CEO or founder believes that he or she alone is responsible for a companyâs success, itâs usually an unfortunate sign of a large ego and poor emotional intelligence.
EQ is your ability to understand people, maintain your own self-awareness and work with others. It encompasses skills such as the ability to motivate, emotional awareness, self-control, adaptability, empathy and communication. It has the greatest impact on investor relations, customer success, leadership and company growth â far more than the past success a person has had. Ultimately, EQ is the biggest factor in whether a CEO succeeds or fails.
Also read: The Business Case for Emotional IntelligenceÂ
If youâre a CEO or leader looking to grow your business or attract new investors, it’s time to leave your ego at the door and focus on growing your EQ. Here are a few key elements for improving your emotional intelligence:
Self-Awareness Above All Else
When Iâm evaluating a companyâs CEO, that personâs emotional awareness is just as important as his or her business acumen. If owners donât focus on the personal lessons learned from past companies, they arenât self-aware enough to learn and grow through future endeavors.
For people who have never founded a company before, Iâll look for a full, honest account of your strengths, your weaknesses and your plan to overcome the latter. People who are real about the challenges they face are the ones you can work with. Investors can see right through fluff. Be honest with them and yourself about your positive as well as your negative qualities.
Expand Your Worldview
As a CEO, your worldview can limit you in many ways. The biggest mistake I see is CEOs closing themselves off to new perspectives by only working with people who look, talk, speak, come from the same background and worship the same way they do. One of the single most important job requirements of a CEO is the ability to see multiple sides of an issue. Allowing biases to restrict your business environment prevents you from putting the companyâs best interests first.
Also read: Spotting Emotional Intelligence in CandidatesÂ
CEOs must be comfortable engaging with diverse backgrounds and skills. Youâre responsible for communicating with stakeholders, employees at all levels and customers. Itâs essential to treat them all with equal respect and open-mindedness.
Listen Up
The other huge thing I listen for in CEO stories is acknowledgment of the other people required for a company to succeed. This shows a leader who is open to hearing input from other people.
Never think youâre above anyone else in your business. Your name might be at the top of the org chart, but listening to and connecting with your employees and customers can bring a huge advantage.
It takes intelligence and talent to start a business, but that isnât all that will determine your success. Your ability to work with people, keep an open mind and improve your own skills will take you a lot further than ego ever can.
