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Posted on June 11, 2003July 10, 2018

Dear Workforce How Do Decision Support Systems and Executive Information Systems Differ

Dear Not a Guru:

In the computer age, Decision Support Systems (DSS) have worked to providemany industries with ways of using existing data to solve current or futureproblems. For instance, financial planners may use a DSS to determine theeffects of a quarter-point drop in the Federal Funds Rate on the ultimate valueof a client’s portfolio, using both historical data andother user-defined information. Many corporations today use DSS to helpconsolidate and organize organizational data to quickly and efficiently getanswers to crucial questions. For example, during the budget process, afinancial analyst wants to determine the impact on a division’s profitabilityif new staff were added.

Executive Information Systems (EIS) are a newer twist on DSS and evolved fromits technology. This niche-type of system is geared towards the upper-levelmanagement of a company and was designed to provide these executives withhigh-level reporting that would impact strategic planning. It was often builtoff of information contained in the underlying DSS, butnot reported at such a detailed level.

Today, with the advent of newer, faster technologies in data searching andmore user-friendly databases, DSS and EIS have become almost one-in-the-same.Soon there will be little distinction between them.

SOURCE: Bill Dickmeyer, CEBS, Madison Human ResourcesConsulting, LLC,Madison, Wisconsin, Sept. 30, 2002.

LEARN MORE: Mine Company Data with Decision-SupportTools.

The information contained in this article is intended to provide usefulinformation on the topic covered, but should not be construed as legal advice ora legal opinion. Also remember that state laws may differ from the federal law.

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Dear Workforce Newsletter
Posted on June 10, 2003July 10, 2018

Managerial Discipline

The salary-management systems atMarriott International, Dow Chemical, andKoSa, with significant pay decisions pushed down to line managers, are part of abroader movement. “It’s a continuation of a trend that started 10 or 12years ago with broadbanding and the idea that managers need to take a moreactive role in linking pay to performance,” says Laury Sejen, nationaldirector of strategic rewards consulting, Watson Wyatt. “It’s also just agood business practice because managers are clearly in the best position tojudge performance.

    “The decentralized approach to pay is effective, but there are lots of waysto run the train off the track.” Human resources and line managers mustunderstand market data and the relevant performance factors. The key question iswhether managers really have both the information and the discipline they needto make salary-increase decisions. “Companies are getting better at this, butthe economic downturn means that there are fewer dollars available,” Sejensays. “If you have a 5 percent salary-increase budget, it’s easy. But if youhave a 2 or 2.5 percent budget, tough decisions arerequired.”


    Under KoSa’s new salary-management system, annual evaluations for managershinge, in part, on how well they differentiate employee performance. The system”weeds out” managers who cannot make tough pay decisions, says Peter Sparber,global compensation manager. About one-third of the employees under the newsystem receive no incentive pay in any given year.


    Managerial discipline can be instilled through constant education andcommunication. “We now have numerous studies that show the value ofsuccessfully differentiating pay for top performers,” Sejen says. “Thestudies show compelling results. To the extent that these studies gain moreairtime, managers will become more aware of the necessity for discipline inmaking pay decisions.”


Workforce Online, June 2003 — Register Now!

Posted on June 6, 2003July 10, 2018

Interviews With VPs, CEOs, presidents, and other Workforce-Management Leaders

Howard Winkler, Southern Company, March 25, 2004


Linda Lingle, Governor of Hawaii, August 9, 2003

Jim Foote, Vice President and Director of Global Rewards, Motorola, June 1,2003


Robert Berman, Vice President, Kodak, May 25, 2003


Paula Patineau, Vice President and Chief People Officer,ATK, May 18, 2003


Jim Grenier, Vice President of Rewards and Human Resources Operations,Intuit, May 4, 2003


Mary McLeod, Executive Vice President of Human Resources, Charles Schwab,April 6, 2003


Commander Sam Jenkins, USN, March 9, 2003


Whitney Shelley, Director of International HR and director of learning anddevelopment, Kinkos, March 9, 2003


Pete Barry, Vice President, Armor Holdings, February 23, 2003


Michael Cherkasky, CEO, Kroll, February 23, 2003


Timothy Landon, President, Tribune Classified, February 9, 2003


Mark Sullivan, Corporate Director of Learning Technology and Operations,Honeywell, February 9, 2003


Deb Capolarello, MetLife, December 2002


John Boehner, Congressman, December 15, 2002


Robert Reich, Former Labor Secretary, December 15, 2002


Anne Murray Allen, Cultural Integration, Hewlett-Packard, November 17, 2002



HOWARD WINKLER, SOUTHERN COMFORT


Most people don’t think of utilities as being on the cutting edge of workforce management. An exception is Southern Company, which as of March 24, 2004, was worth about $22 billion on the New York Stock Exchange.

Howard Winkler is human resources strategy director for this 25,000-employee Atlanta energy firm, which seems to have staked out a perennial spot on Fortune’s “most admired” list. Southern Company’s 4.4 percent turnover rate is considered low even in the relatively stable utility industry, and its average employee tenure is 19 years.

“Our turnover verges on being too low,” Winkler says. “It doesn’t create as much opportunity to bring in new talent and new points of view, nor does it always provide enough velocity [upward mobility] of career experience for people already in the company.” Southern Company, he says, has more people with the ability to move up than it has open positions.

Given the limited opportunities for promotion, the workforce-management team spends more time working on, and getting people excited about, the company’s culture and mission. “People feel like they’re part of an organization that’s doing something important–and we are,” Winkler says about his company, which powers parts of the southern United States at relatively reasonable prices for consumers. Southern Company also plays up its relative stability, which includes no company-wide downsizing in the last five years. Winkler says that productivity has increased since 1998. Employment has stayed roughly flat, though the company has added 342,000 customers, 7,517 megawatts of generating capacity and $1.8 billion in annual revenues.

Winkler swaps ideas with a group called the HR Strategic Issues Council, which meets twice a year and is led by the La Jolla, California, consultant Jim Walker. Winkler says that the group, whose members pay $5,000 annually to join, addresses such questions as, How do we move talent in our organizations? What are our big leadership issues? How do we move to a higher-performing workforce?

Winkler is putting together a small in-houseworkforce-planning group to study the “potential for some loss down the road.” The average age at Southern Company is about 45, and in a decade, power-plant operators and others will retire in large numbers. This planning group will be projecting the number of retirements at the company as well as the number of replacements available in various regions.

Southern Company is also trying to reduce its high labor costs–about 70 percent of non-fuel operations and maintenance expenses. Managers are using online labor-cost-modeling tools to analyze how they can reduce labor expenses by, for example, having a technician do what a higher-paid engineer is currently doing. Meanwhile, the company is trying to better integrate its suite of talent-management activities. It rolled out a new leadership-development program, but hasn’t yet tied it to its performance-management system and its candidate-selection criteria.

Winkler says that David Ratcliffe, who takes over the company’s CEO/chairman position in July, will be a big supporter of these talent-management initiatives. “Ratcliffe’s a real culture activist,” Winkler says. “He’s a guy who is very keenly engaged in talent and workforce issues.”

Winkler views workforce management as a continuum by industry. On one side is major-leaguebaseball, where talent is most valued, human resources trends emerge and workforce management is most sophisticated. On the other end are coal mines. Utilities, he admits, are closer to the coal-mining side. “Utilities aren’t commonly thought of as talent hothouses,” he says. “But we do have a lot of interesting things for a company that has such a conservative profile.”





Linda Lingle, GovernorofHawaii
, August 9, 2003


Hawaii is itself acontradiction–tiny in size, but large inmilitary and tourism importance.Governor Linda Lingle is a bit of acontradiction, too. She’s a Republican in astate where they’re ascommon as cloudy days. She’s the first mayor and thefirst woman to beHawaii’s governor. On an island where many residents aredescendents ofNative Hawaiians, Lingle was born in St. Louis.


Lingle–who is pro-choice and anti-school prayer–is a former employee of theTeamsters and was later a popular mayor of Maui County. She’s restoringtrust toa state plagued by scandals in the Democratic legislature, andrecently signed abill giving the public more access to what’s going onwith thegovernment-contract selection process.


She’s telling her cabinet members that since they don’t have thepay-for-performance options the private sector has, they should findcreativeways to reward state employees for good ideas. “Employees’ideas just weren’tlistened to in the past,” she says. “We’re going tomake it clear we’re notgoing to blame somebody if some new idea justdoesn’t work out.” One stateemployee, Aaron Fujioka, had an idea for areverse-auction, where Hawaii putsgovernment contracts up for bidonline, with the lowest-bidder winning. Linglewants the legislature toenact it.


Without the opportunity to give bonuses, Lingle’s especially interested inoffering employees chances to upgrade their skills by attending tradeshows,seminars, and conferences.


Ultimately, Lingle says, a cleaner state government and a better economyshould help stop top talent from moving to the mainland, and help bringbackHawaiians who moved to places like San Diego and Silicon Valley.”They wouldprefer to be here, but there just were no opportunities,”she says. Lingle hasbeen personally talking up the state’s good pointsin live teleconferences withgroups of former Hawaiians who are beingwooed to come home.


Smart recruiting is something Lingle’s familiar with. She got some of herhighest-ranking advisors to take massive pay cuts to work for her,including onewho was making about $250,000 and is now earning under$100,000. “Making adifference was more important than making money atthis point in their lives,”she says. Lingle says she was able to scoresome of her big recruiting victoriesbecause of the excitement somecandidates had about being part of the firstRepublican administrationin Hawaii.

You can hear that excitement in the voice of Linda Lingle, who is optimisticabout the latest transition for a state that has served as an importanthub,first for trading fur, and later for growing sugar cane andpineapples. Aftersome trying times in recent years, new data showsthat confidence in the state’seconomy is on the rise. Lingle says theNavy might reposition a carrier groupfrom the mainland to the regionbecause of the growing military importance ofNorth and South Korea.Companies are finding that Hawaii is a good place to puta call center,she says, since so many languages are spoken there. Lingle alsosaysthe Japanese government will do a large cancer-research project in Hawaii,and that the U.S. and global film industry will be making more moviesin Hawaii.

“The state is finally finding itself as a natural bridge between the UnitedStates and Asia,” Lingle says.



 


Jim Foote, Vice President and Director of Global Rewards, Motorola, June 1,2003


Seventy-five years ago, Paul and Joseph Galvin started Motorola in Chicago asthe Great Depression was beginning. Nowadays, Motorola and its workforce are ohso global. You can find Motorola equipment in space, and if you work forMotorola, you’re about as likely to be working outside the United States asyou are inside. Few, if any, global companies of its size have their wholeglobal workforce on one human resources management system, as Motorola does withSAP.


Jim Foote, vice president and director of global rewards for Motorola, hasbeen going through a four-year process of improving incentives at the company.The result is an incentive plan that Foote, a Harvard Business School grad whoworks out of the company’s Schaumburg, Illinois, headquarters, designed.Checks went out in April to approximately 93,000 people, based on 2002performance.


Unlike some other companies’ incentive plans, in which a small part of theplan is weighted to the overall organization’s business results, this one isheavily weighted that way. The vast majority of the incentive employees can getis based on how their Motorola business–such as the personal communicationbusiness, which makes devices such as two-way radios–does in terms of cashflow and profit.


The underlying philosophy is that employees should be paid according to howthe company does. In Motorola’s view, it’s not fair to shareholders ifemployees get a big incentive even when the company isn’t prospering. Footebelieves that with this structure, employees will together make the businesssucceed. “Individual performance is important,” he says, “but individualperformance in the absence of business performance isn’t getting us whereshareholders want us to be.” In other words, Foote says, “if you’re doingwell and the business isn’t, you’ve gotta work even harder. The message thatwe want to send to our folks is that cash flow and profitability are key driversof this business, and each of you can contribute.”


One employee can still get 30 percent more–or 30 percent less–thananother employee, but it’s 30 percent more than a figure based on Motorola’sbusiness results.


Another aspect of the Motorola incentive plan is that everyone from ahigh-ranking exec to an entry-level employee is on the same plan. “There’sno sense of there being an elite incentive plan and a plan for the rest of theemployees,” he says.


The Motorola incentive plan needs constant attention. When Workforce talkedto Foote last week, for example, he was working on tweaking the plan for itsworkforce in Brazil. In that country, new legislation provides tax incentives tocompanies that have “Brazil-specific metrics” in their incentive programs.Brazil wants you to reward employees according to how your company is doing inBrazil.


Foote’s team is using a “rewards planning system” based on softwarefrom Kadiri. Motorola uses this to track stock options, incentives, salaryincreases, and more. As is the case with any vendor software, Foote’s team–andparticularly Craig Morgenroth, who manages the rewards planning system–had toinvest time in customizing the software to work for Motorola.


Meanwhile, on the benefits front, Motorola, like virtually every othercompany in America, is trying to do something about rising health-care costs. It’shoping to catch diseases early on, and requires every U.S. employee to gothrough a half-hour health screening every year. The standard screening includesbasics like weight and blood-pressure tests, with the option to add on checkssuch as prostate exams and other procedures. Employees get an individualizedwellness assessment–with a body-fat analysis, for example, as well as advicefor people with symptoms such as an irregular heartbeat.


Motorola is also paying $300 twice a year to employees with certainconditions like diabetes who agree to participate in a disease-managementprogram. Nurses make sure employees are getting exercise and taking insulin. Inaddition to saving the company money, says Foote, “we may save you from havingan amputation of your foot, may save you from going blind.”


When it comes to restructuring incentives at Motorola, the company is, inFoote’s words, “doing a lot of state-of-the-art stuff.” It’s tough work.For one thing, Motorola’s incentive plan was a bit of a mess before theserecent improvements. Also, it’s a challenge to figure out “the right way”to design an incentive plan. Sometimes, someone from Motorola’s top brass willgive Foote a call and ask, “What’s the standard for incentive plans?” AndFoote’s answer is, “One standard? There isn’t one. There’s like 10different standards.”



Robert Berman, Vice President, Kodak, May 25, 2003


If you’d invested a dollar in Kodak stock 10 years ago, by now you’dhave–well, about a dollar.


Eastman Kodak hasn’t exactly been a Wall Street darling, and in recentyears, there’s been a perception that Kodak has fallen behind as photographyhas shifted from 35-millimeter film to digital. Indeed, Richard Stice, an equityanalyst with Standard & Poor’s investment advisory services, says Kodak’sbeen “a little bit late to the game.”


Bob Berman, Kodak vice president, is one of many senior leaders at Kodaklooking to change all that. “We’re clearly at the forefront of makingdigital photography easier to use.” Meanwhile, Berman adds, “photographicfilm is going to be around for a long time. It will be a gradual change.”


Berman says Kodak’s opportunities are bigger than ever, and that the “info-imaging”industry–everything from health technologies to production work inHollywood–is a $385 billion market. Info-imaging is, he says, “much more thanphotography.”


Kodak and its workforce of roughly 70,000 worldwide is indeed changing. OnApril 2, it hired a new president and COO, Antonio Perez, a digital-imagingexpert and 25-year veteran of HP who Berman says understands what Kodak needs todo to keep growing its digital units. CEO Dan Carp had been doing the COO job inaddition to his own for eight months. Kodak has been downsizing. It’s addingan HR component to its SAP system. It’s turning a lot of its classroomlearning into e-learning, and instead of sending people to executive MBAprograms, it sometimes now uses on-the-job training.


Berman is working hard to improve the company’s leadership. “On the onehand,” he says, “we have a very good reputation for the caliber of ourleadership. But as our business goes through transformation, we know we need toraise the bar on that.”


For the top executives, the top 1 percent of Kodak leaders, Berman and histeam are trying to increase the amount of feedback they get on how they’redoing, and are increasing the amount of coaching that senior execs andworkforce-management execs get. For front-line leaders, Kodak’sworkforce-management staff has identified a set of competencies necessary forsuccess, and then–when interviewing–is looking for people who have thesecompetencies, which are as follows:


Ability to Adapt: Deal effectively with paradox, conflicting realities,ambiguity, and contradiction.


Focus Externally and Globally: Have a strong sense of external reality, withfar-reaching networks and contacts.


See the Big Picture: Think strategically; think about the whole system andthe future; think about what is good for Kodak as a whole.


Communicate: Communicate honestly and candidly; convey bad newsconstructively; clearly articulate and convey ideas.


Radiate Confidence: Inspire others; balance risk and results with confidence.


Drive to Win: Drive for success; focus on what really matters; be obsessedwith getting results.


Lead with the Values: Respect and optimize people’s contributions; create aspirited and energizing environment; leverage diversity; develop people andfuture leaders.


Focus on Growth: Recognize and seize opportunities to grow the business;value curiosity and expansive thinking; innovate.


Drive Change: Drive organization change rapidly and effectively.


Kodak is working on a major long-term initiative to build what the companycalls a “Winning and Inclusive Culture” in its home in Rochester, NewYork. This means strengthening management skills, making sure employees arelistened to, making sure employees don’t need all sorts of approvals frommanagers to do things, improving morale, and generally making the company morediverse and inclusive.


Chief Diversity Officer May Snowden has every employee taking an hour-longonline diversity-training course, which covers discrimination and harassment,and includes scenarios showing how uncomfortable situations betweenemployees–and between supervisors and employees–can be prevented.


Also, for a little over a year, Kodak’s innovative Resolution SupportServices program has been solving employee disputes before they become lawsuits.In short, employees can have problems resolved through a trained facilitator,and if that doesn’t work, employees can choose a single adjudicator or apeer/management panel to hear the case. Snowden says that more than 80 employeeshave used the system, which started in Rochester and is expanding to plants inColorado and Oregon and then to elsewhere throughout Kodak. Most disputes arebeing resolved at the initial stage, with the facilitator.


Snowden is also analyzing how an increasingly diverse American workforce willaffect Kodak in the future. She’s measuring the success of all of herdiversity initiatives by examining the makeup of the workforce, the diversity ofits customers, company turnover, the diversity of its candidate pools fromcolleges and search firms, the amount of purchases from minority suppliers, andthe company’s reputation. DiversityInc has put Kodak on lists of top companiesfor diversity.


While its stock hasn’t done a whole lot of good the last decade, bear inmind that Kodak is still the world leader in its market. Cash flow is up,inventory is down, and its stock was a top performer in the Dow last year. Kodakis acquiring Applied Science Fiction Technologies, a company whose system canquickly turn film into digital images. Customers will eventually be able to usethe technology in Kodak’s thousands of kiosks in drugstores around America.


Stice, of Standard & Poor’s, is telling people to sell Kodak stock, butthat’s partly because, he says, people aren’t traveling much right now, andthus aren’t taking as many photos. He sees Kodak’s digital unit beingprofitable by year’s end. That’s impressive for a company that some thoughtwould be practically out of business by now. “It’s such a big ship,” Sticesays, “and turning it in another direction takes time.”



Paula Patineau, Vice President and Chief People Officer, ATK, May 18, 2003


If you watched any of the second Gulf War on television, you’ve heard about”precision systems.”


ATK, an Edina, Minnesota company, makes them, and Paula Patineau is ChiefPeople Officer. “It’s fascinating,” she says, “they can shoot somethingfrom so far away and it can just dead-on hit something. Even a facility next toa hospital or something–they can hit it and make that building implode so there’svery little damage around it.”


The success of precision systems has lifted the spirits of the12,000-employee ATK workforce, which was already generating rising earnings,sales, and cash-flow from its bullets, motors, tank shells, and relatedproducts. Since the war, Patineau says, “It is easier to recruit and generallyeasier to retain. We just have happier, more productive people.”


Aside from some additional contracts to make ammo, ATK hasn’t seen a hugeuptake in government business since the war. The government tends to buymaterials pretty consistently over time. ATK has been growing solidly for years,increasing earnings by the double digits, and taking market share fromcompetitors.


Some of what’s on Patineau’s desk:


  • Succession planning and exec compensation: Patineau and the rest of the ATKleadership have been working on making a smooth transition to new CEO DanMurphy, Jr.–a former U.S. Navy admiral–who takes over in October. ATK has hadthree regimes since it was spun off from Honeywell in 1990, all going indifferent directions. With a new CEO coming in, Patineau’s team is analyzingnot just what and how he should be paid, but how a comp package should bestructured for the whole executive team, including how options might beexpensed.


  • Improving the company’s diversity: ATK isn’t a poster child fordiversity, but Patineau’s working on changing that. She wants to get morefemales and minorities in leadership positions, which in turn should draw moreminorities to other positions. Patineau will have several organizations helpingher, including the United Negro College Fund.


  • Expanding technology: Patineau is moving all employees to online benefitsenrollment this fall. She’s phasing in online paychecks, with corporateemployees and other Twin Cities employees already underway. ATK providesbenefits information via Authoria. Patineau also is working on expandingemployee access to the PeopleSoft system from employees’ homes, becauseproduction employees don’t have PCs at work. It’s a challenge to get somepeople to adapt. “We’re kind of in the infancy of getting people to useonline tools,” she says. “Some would really rather work with a computer thantalk to a real person. It’s kind of a generational thing.”


  • Gathering and analyzing metrics: Patineau, who has a background in finance,has several employees examining pay practices, productivity, and otherworkforce-management metrics at the company. A lot of ATK employees will beretiring in the coming years, and ATK is taking a look at the workforce thatwill be needed in the future. Right now, for example, the company is a bittop-heavy in some areas, with too many highly paid, top-level managers.


Patineau keeps up on the workforce-management world mainly through thepublications of vendors like Watson Wyatt, Hewitt, Mercer, Right Management,Buck, and Fidelity, the latter of which Patineau is partnering with to improveemployees’ financial planning with online tools. Ernst & Young is alsoputting on two-hour-long seminars for ATK to help employees to plan for theirfinancial futures.


ATK is partly a defense company, but a good chunk of the company works onnon-defense production, like building rocket motors for the Space Shuttle. Infact, between the company’s emphasis on precision and its non-defensemanufacturing, Patineau says “We’re really in the business of peace, notwar.”



Jim Grenier, Vice President of Rewards and Human Resources Operations,Intuit, May 4, 2003


Have no pity for the workforce-management leaders at Intuit–they’re notamong the VPs and others profiled in past newsletters whose companies aredownsizing, bankrupt, or dealing with questionable employee morale amidst a badeconomy.


Intuit’s employee satisfaction numbers–hot off the presses–are running atabout 83 percent; Intuit’s consultants, Sirota Consulting, say the norm isabout 65 percent. On top of that, 85 percent of Intuitters have pride in thecompany. Both numbers are up over last year. Quarterly earnings, the companyannounced last week, were higher than expected.


Jim Grenier is vice president of rewards and human resources operations atIntuit, which makes accounting, tax, and other software–like QuickBooks andTurboTax–for consumers and small businesses, and is generating more than $1.5billion in annual revenue. He reports to senior VP Sherry Whiteley.


Grenier sits in a corner office in a typical Silicon Valley business park,right off Highway 101. On the wall in the lobby are Intuit’s values, whichread that “the best person for most jobs will be someone here at Intuit” andthat “managers at Intuit have a responsibility to create an environment thatencourages people to speak openly, knowing they will be listened to when theydo.” On Grenier’s computer is a daily e-mail bulletin from his consultingvendor, Hewitt. Practically across the street is the search-engine companyGoogle. Just a few miles away is his home, which Grenier could get to by bike ina northern California climate which, he says, is sunny about 300 days a year.


J.P. Morgan downgraded Intuit’s stock April 22, saying, among other things,that “QuickBooks sales at the retail channel continue to be sluggish,” that”we are heading into the seasonally slow period for Intuit,” and that therearen’t a ton of new product releases on the way.


Grenier says, however, that these challenges are more about the economy thanthe company, and that although the company is growing more slowly thanprojected, it’s still growing. Even though Intuit’s stock has declined thisyear, it hasn’t experienced nearly the fall over time as some other SiliconValley stocks.


Nevertheless, the decline in the power of stock options as a retention toolis forcing Grenier to modify his sales pitch to employees. Intuit has given goodrewards, but hasn’t done a great job of communicating to employees what they’reall worth. It’s now about “total rewards.” Instead of everyone dwelling onwhat their stock’s worth, Grenier wants them to also think about their cashbonuses as well as their recognition awards, for which Grenier uses the vendorBravanta. These recognition awards include everything from tickets to a show toa getaway weekend at a resort. Grenier hasn’t cut back on the giveaways,despite the slow economy.


Starting this summer and continuing for about a year, Grenier’s team isgetting salespeople set up with software from a company called Callidus. Thiswill “deliver performance metrics to salespeople,” Grenier says, meaningthat they’ll see how they’re doing against their goals, and managers willsee how their teams are doing. Salespeople will view their revenue, theirtransactions, their sales, and their customer-satisfaction ratings. Right now,salespeople and managers are relying on a hodge-podge of spreadsheets and hardcopies and whatever else they can get their hands on to see how they’re doing.


Intuit’s going to spend a lot less in options than a couple of years ago.It’s also having the CEO decide when options should be handed out, rather thanhaving managers decide the timing.


Grenier came over from GE in 2000, when Intuit had about 5,000 employees.After some purchases and sales of other companies, Intuit now has about 7,000employees in the United Kingdom, Canada, and 13 States, from Colorado toConnecticut (Grenier’s home state) to Texas to Arizona, where employees answerHR questions from a call-center in Tucson. “Employees want insiders helping toanswer questions,” Grenier says. “They don’t want to talk to someone overin India or Mexico. They want to talk to someone who’s local.”


Craig Ramsay, who manages assessments for Intuit, says Intuit’ssatisfaction numbers are especially unusual for a company that’s had to holdpeople to higher standards over the last three years, from front-line employeesto CEO Steve Bennett. When Bennett and Grenier joined Intuit, the company hadabout 25 percent turnover and a third of the workforce had been at Intuit lessthan three years. Intuit’s turnover is now about 10 percent.



Mary McLeod, Executive Vice President of Human Resources, Charles Schwab,April 6, 2003


Charles Schwab’s first-quarter earnings missed their mark, Schwab suspendedits 401(k) match, its workforce is about 20 percent leaner since the bullmarket, its clients’ money has dried up, and its plan for an online bank isbehind schedule. If any company can keep morale up through all these blows, MaryMcLeod says it’s Charles Schwab.


McLeod is executive vice president of human resources at Schwab and a memberof the executive management committee. She says that she’s seen her share ofups and downs–as a VP at Cisco, Hallmark, and GE Capital–and that Schwab ishandling its current challenges better than anyone. “You hear we’re avalues-based company, and that people are proud to work here,” she says. “That’sall true. That’s not media hype. That’s brought our workforce through a lotof what we’ve gone through.”


The values all come from Charles Schwab himself, who sits down the hall fromMcLeod, and who she calls “one of the most decent human beings on the face ofthe earth. “In a million years,” she says, “you’d never know he’s abig deal executive.” McLeod meets with him regularly to discussworkforce-management practices, compensation, recruiting, and other issues.McLeod calls him “a great leader, and a regular person.”


Schwab has been accused of being penny-wise and pound-foolish in suspendingits 401(k) match–the idea being that it will hurt long-term retention effortsand send the wrong message to customers. McLeod says it’s a temporary move,principally associated with economic unease from the war and the leadup to it.”We wouldn’t take something away from our employees that would last forever,”she says. “We have every intention (of restoring it) when the economy turnsaround.” She also notes that the plan was very generous, matching $2 on thefirst several hundred dollars of employee contributions, and $1 after. Cuttingit represented a large savings to the company.


Meanwhile, a new book about Schwab, called “How One Company Beat WallStreet and Reinvented the Brokerage Industry” chronicles founder CharlesSchwab’s charisma and deeply held values that revolutionized the brokerageindustry. The book’s author, John Kador, says that Schwab’s us-against-themmentality makes it difficult to attract outside talent. Kador says that “executivesrecruited from outside the company face formidable barriers being assimilatedinto the community” and that “recruitment is difficult, retentionproblematic, and healthy executive development unnecessarily challenging.”McLeod says she did wonder how easy it would be to break in when she came toSchwab 18 months ago from Cisco, but that the transition was smooth. “I don’tmean to keep sounding like everything is so wonderful,” she says. “But they’vebeen open, they’ve been helpful, they’ve been extremely supportive. I justhonestly don’t know where (that accusation) came from.”


Kador also says that investors and analysts are worried about the company’ssuccession plan, and he says “it doesn’t seem to have one, and that worrieseveryone with a stake in the company’s future.” McLeod and the rest ofSchwab’s executive team is working on succession planning at the highestlevels of the company. She’s working on a new executive development program,to make sure all company officers have the skills they need going forward.


There’s more on her desk. She’s developing new training curricula for newSchwab managers. She’s also rolling out a new performance management plan forthe company, better linking people’s goals with corporate goals.


With all that’s going on at Schwab, McLeod’s still has time to show herthree Cairn Terriers, dogs that look like “Toto” from “The Wizard of Oz.”If you’ve seen the movie “Best in Show”–about people who compete in dogshows–well, that’s Mary McLeod. The shows foster a connection among dogowners. This is the kind of bond you find at Charles Schwab. “We havesomething special here that creates a sense of community,” McLeod says.Compared to her other corporate experiences, “it’s like nothing I’ve everseen anywhere.”



Commander Sam Jenkins, USN, March 9, 2003


“It’s been a good job,” says Commander Sam Jenkins, USN. “It’s beena very fun thing to do.”


You expect this kind of happy talk out of a college student describing asummer job at Epcot. Only an optimist like Jenkins would say such a thing abouttraining around 131,000 people in the area of health privacy.


Jenkins supervises the health-privacy effort for the military health service,which includes doctors, nurses, and other staff at 536 military hospitals,clinics, and treatment facilities. The medical professionals serve about 1.5million active service members, thousands of reserves when they’re called onduty, as well as millions of retirees and military family members.


To complicate matters, these servicemen and women move around a lot. The USNSComfort, for example–a naval hospital ship–is normally on the East Coast ofthe United States. It spent about four weeks in the British territory of DiegoGarcia, and now may be somewhere near the Persian Gulf. When the Comfort staffedup for a possible Iraq invasion, people were taken from places like BethesdaNaval Hospital and put on board. Then, people at Bethesda Naval Hospital had toswitch duties to fill the gaps. What this all means is the training has to beaccessible from anywhere.


Jenkins started working on this health-privacy project in the fall of 2001.He distilled the 1,300-page federal health-privacy rule (clickhere for more info) down to about 100 pages of information on what his people need todo. He got course material from a vendor called Quick Compliance, and a learningmanagement system from another, Plateau Systems, for the military to track allthe training it’s doing.


Nurses, medical-records officers, and others now have modules that each takeabout 30-45 minutes and teach them subjects like how to protect patientconfidentiality. Each year, they’ll get refresher training.


As was necessary to comply with the federal privacy rules, Jenkins made surethere was a privacy officer for every facility. He trained 343 of them inSeptember 2002 at a hotel in Washington, D.C., teaching them how to useWeb-based technology to train others about privacy. He trained anotherapproximately 150 privacy officers in February 2003 at the National ConferenceCenter, a Virginia facility that allows for interactivity. He has people helpinghim with the training, but, he says “it feels like you are doing it yourselfsometimes.” Soon, he’ll conduct a Webcast, focusing on troubleshooting thetraining system various military hospitals will use.


For companies embarking on their own massive training initiatives, Jenkinsrecommends 1) starting very early, 2) having a test site before you flip the ‘on’switch (“we went live and had to correct discrepancies as we went along,” hesays) and 3) Making sure vendors show actual examples of their software doingwhat they claim it can do. “During our reviews of products,” he says, “they’dsay ‘I have a solution for you,’ but when we asked them to demo it, it’s apower point slide. It’s not a solution.”



Whitney Shelley, Director of International HR and Director of Learning andDevelopment, Kinkos, March 9, 2003


A lot has changed since Paul Orfalea opened a copy-shop near Santa Barbara,California, in 1970, and named it after his curly red hair. Higher-end offeringslike video conferencing are now available at Kinko’s, and the company hasexpanded to more than 1,100 locations in China, United Arab Emirates, Australia,Netherlands, Japan, the United Kingdom, the United States, and South Korea.


Until this winter, however, Whitney Shelley, director of international HR anddirector of learning and development, had to deal with a training-managementsystem that was still from the Donna Summer era. “We really had a 1973 VW Bugon the side of the road,” Shelley says of the outdated way the company kepttrack of who’s been trained in what.


Now, her new learning management system is supposed to help Kinko’s keepbetter track of which of the 20,000 employees have been trained in things likesales, technology, and branch operations. It’s also supposed to reduceturnover. Shelley figures that if someone’s using the system, for example, tolearn to build their own Web sites–as some employees have been doing usingElement K courses–they’ll feel like Kinko’s is a place they can grow, andthey’ll want to stay. The courses on confidentiality, she says, have helpedclose some deals for Kinko’s, because if Kinko’s can convince a potentialcorporate customer that Kinko’s employees understand confidentiality, it’s ahuge selling point. Corporations are handing over reams of sensitive materialsfor Kinko’s employees to run through copiers, and they’re worried aboutsomeone spilling the beans.


Meanwhile, Shelley and the rest of the Kinko’s HR/training team arerecruiting college grads from universities with good retail-management programsand putting them through a nine-month training program. The first three monthsare spent in the Dallas, Texas, area (Kinko’s home base), working in a store,as well taking classes taught by the Kinko’s CEO, CFO, CTO, and others.Trainees live in an apartment paid for by the company. The next six months arespent doing on-the-job training, working at various Kinko’s stores.


Shelley’s also working on an “international leadership-developmentprogram.” This will help about 3,000 assistant managers learn what they needto do to become branch managers. Kinko’s likes to promote from within, andteaching leadership skills to potential branch managers should help. PDI–theMinneapolis consulting company that has its hands in a lot of work at Kinko’s–willprobably be involved in the program.


To keep up with what’s going on in the training field and related fields,Shelley reads about 15 different industry magazines. She’s trying out Saba’sanalytics software, which is supposed to generate better reports than she getsfrom her Saba learning management system. By July 1, 2003, Shelley says, she’llhave a decent handle on what kind of ROI she’s getting from her learningsystem and other efforts to reduce turnover, land new customers, and improveemployee performance.



Pete Barry, Vice President, Armor Holdings, February 23, 2003


Not a lot is mundane about the company where Pete Barry is vice president ofhuman resources.


Armor Holdings sells body armor, armored vehicles, bomb-disposal equipment,narcotics ID kits, chemical projectiles, gas masks, and grenades. Its customersare law enforcement, the military, and sometimes individuals. It has grown tomore than 10,000 employees as part of a growth-through-acquisitions strategy,and is scheduled to announce earnings today, which are likely to be about $300million for 2002.


Barry comes to mind when you hear the phrase about how workforce-managementexecutives need to be “strategic business partners.” Barry, based inJacksonville, Florida, doesn’t have to worry much about administrivia. Hereports to the CEO (two CEOs, actually–one at Armor Holdings, and one at anArmor division). He reads at least 25 books each year on business andmanagement, and shares what he learns with others in the company. He’sfacilitating a “balanced scorecard” initiative within various divisions ofthe company.


Most importantly, he helps with change management. In many cases, this meansmaking sure a company that Armor acquires stays more or less the way it is–sothat the acquiree’s positive attributes don’t melt away in an attempt toconform to the parent company. In other cases, he helps Armor prepare for newinitiatives and not resist doing things differently. “The more you can helpchange your company and initiate things that will make you better, the more yourcompany is going to achieve,” Barry says. “We need to be better than we wereyesterday.”


Barry says “the problem with a lot of HR is that we’re the departmentthat tells everyone ‘no’ all the time. We tend to live by policies andrules.” Barry’s company has a minimal number of HR policies; for Barry, suchpolicies are a waste of time, because they are aimed at the tiny handful ofemployees who are problems.


The best HR leaders, Barry says, are the ones that hire and train the bestmanagers and employees, and then get out of the way when necessary, and be aresource when needed as well.


Barry’s most valuable preparation for his current job was his work as ageneral manager at a chemical company, overseeing a $60 million business. “Iunderstand profits and margins and expenses and overheads, quality, and safety,”he says. Armor Holdings is involved in some unusual work, and Barry himself says”I’m not a normal HR person.”



Michael Cherkasky, CEO, Kroll, February 23, 2003


Life can only be described as bittersweet for Michael Cherkasky, CEO ofKroll, a former DA who has investigated everything from John Gotti to the 1993bombing of the World Trade Center.


It’s sweet in that analysts are going on Bloomberg TV to issue “strongbuy” ratings on Kroll’s stock, and net income is way up over a year ago. It’sbitter in that the brokers are excited over Kroll because the more scaredAmerica is, the more money Kroll makes. “You don’t want to do well on thebacks of misery for others,” Cherkasky says. “But you have clients who needyou.”


Cherkasky’s New York-based company and Cherkasky himself are indeed indemand right now. Kroll has its hands in everything from financial-fraud casesto data recovery to crisis-management consulting. On top of that, Cherkasky’snew book “Forewarned” just hit the shelves. It’s critical of the U.S.government for having no thoughtful system of emergency planning, only areactive system that is “a lot of show and not so much substance,” he says.In the book he argues, for example, that cargo containers coming to the UnitedStates need to be inspected. Right now, 98 percent are not.


Cherkasky says that corporations–who own the majority of America’svaluable infrastructure, from factories to amusement parks to officebuildings–and HR leaders have a responsibility to employees, to shareholders,and to the country to protect their workforces and their property. “An HRdirector needs to know where his or her people are every day,” he says. “Youhave to have people (on your HR staff) who understand where your people are andwhere they are traveling. You need to be able to very quickly contact them andgive them the best information you can (in an emergency).”


In addition to that, Cherkasky says, HR should have a record of everyemployee’s blood type and his or her drug allergies. Also, he says, you needto know who the “number two” people are in key areas of the company, in casesomething were to happen to the “number one” and decisions need to be made.HR executives, he says, should make sure not only that background checks havebeen done on their own workforce, but on vendors who tap into the company’snetwork and repair the air conditioning in the building. Another readiness tip:”People who don’t have a flashlight–we think–are silly,” he says. “Alwayshave a flashlight and a portable radio.”


For his own employees, Cherkasky says he’s got a much easier job ofemergency planning because that’s the business he’s in. He has a group ofpeople on alert 24 hours a day to monitor events that could affect hisworkforce. When word came recently that a fire had broke out in Penn Station,the team got ready to implement its emergency procedures, including contactingemployees to provide instructions. It turned out to be a small trash fire.


Cherkasky, a native of the Bronx, says that the most likely targets of aterrorist attack are high-profile companies in industries like finance, defense,and entertainment (he cites AOL Time Warner as an example). Retail companiesare, in his opinion, less likely targets. “You’re not likely to see theheadquarters of a Kmart or a Target bombed,” he says.


The “Orange alert” made life quite busy for Cherkasky, but he tries toput things in perspective. He says that most people’s fears are overblown. Hecites the example of the person who asked if his family should flee the New YorkCity area a couple of weeks ago when the alert level was raised. Despite howhorrible the multiple terrorist attacks were on September 11, 2001–when twoKroll employees died–it’s only a fraction of the number of people killed inauto accidents each year, Cherkasky says. Sometimes, he says, the best advice hecan give people is, “Don’t smoke, put on your seat belt, and go about yourbusiness.”



Timothy Landon, President, Tribune Classified, February 9, 2003


There are “print people” and there are “online people,” but to acertain extent, Timothy Landon, despite coming from a newspaper environment, hasto be both. Landon is president of Tribune Classified. The Tribune company ownsmultiple newspapers but is also a partner in the job board Careerbuilder.com.


Landon says the job boards aren’t working well enough. “The Internet hasnot fulfilled its promise in terms of meeting employees’ or candidates’needs,” Landon says. “The Internet has just replicated the newspaper model.It may be better, faster, and cheaper, but you’re pushing a lot of unqualifiedcandidates faster. It’s time we all reinvented this business.”


His company’s working on adding–within about six months–a screeningsystem online so that when an accountant who lives in Houston comes looking fora job through the Chicago Tribune, she’s screened out if, say, her salaryrange isn’t in the right ballpark, or she’s not willing to relocate. Landonsays he’s interested in providing a few screening questions that may varybased on occupation, but isn’t not interested in getting in the “enterprisesoftware business,” a la BrassRing.


Meanwhile, Landon says, this recession was very similar for his company tothe 1990-91 recession, even though that recession was marked by a slowdown inconsumer spending, and this one by a slowdown in business spending. Landon wasoriginally hoping for what he calls “job creation” to pick up in the nextcouple of months, following the patterns he analyzed from 1991. These hopes arechanging, Landon says, because “the pending Iraq conflict is chilling themarket,” in his view. Landon, who got his bachelor’s in political science,says that if the conflict gets out of control, the economy could suffer, but ifthe conflict is relatively limited (in duration and casualties), job creationshould pick back up, and a tight labor market for companies looking for “knowledgeworkers” will return.



Mark Sullivan, Corporate Director of Learning Technology and Operations,Honeywell, February 9, 2003


It is safe to say Honeywell, one of the largest companies in America, has hada few challenges of late. Over the past couple of years, the company hasexperienced a failed merger with GE, large asbestos claims, layoffs, and afalling stock price. The Morris Township, New Jersey, company could also beaffected by a slowdown in commercial air travel if there’s a war in the MiddleEast.


Meanwhile, workforce-management execs like Mark Sullivan are, in his words,”focusing on talent like a laser beam.” Sullivan, who is corporate director,learning technology and operations, is rolling out what may be the world’slargest learning management system, which will serve about 111,000 employees onfive continents.


The system will help Honeywell, Sullivan says, “make sure we have the rightpeople with the right skills doing the right jobs at the right times.” Thatsounds like a cliché, but it’s more than a day’s work when you’re talkingabout one of the 100 biggest companies in America. In addition to trainingpeople spread all around the globe quickly and efficiently, Honeywell needs toget a better handle on what everyone at Honeywell knows, because employees withdecades of company knowledge will be retiring and giving way to the “20-30-somethingcrowd,” he says.


The Saba system will help Sullivan, CLO Rod Magee, and other Honeywellersmeasure, track, and deliver the training it provides employees, who makeeverything from Space Shuttle parts to car-care products like antifreeze. Itwill also provide training for some customers, like people who use Honeywellsystems in nuclear power plants. Not only will the system handle sensitivetraining for thousands of engineers, but also will be used for more familiartopics like communications training for supervisors.


Sullivan worked tirelessly not only in selling the need for a system toHoneywell, but also in getting the thing up and running. The internal sales jobinvolved more than 25 presentations to various Honeywell departments. Theinstallation involved 10 engineers working this December and January fromBangalore, India (which saved Honeywell a lot of money, and avoided the issue ofChristmas vacations). Sullivan calls the 2,000 programmer-hour effort “extremeprogramming.” The rollout includes a 90-day pilot launch for 4,000 aerospaceemployees. He’ll expand the LMS to other U.S. employees, and then worldwide,beginning with the Asia/Pacific region.


This massive unveiling is about training, but really it’s more about threequestions which Sullivan asks, partly rhetorically, and partly because the newtechnology should help answer them. “How do we work in teams?” he asks. “Howdo we organize the way we live and work as a 100,000-plus organization? Withthese constant challenges thrown in front of us, how do we win at that?”



People, Performance, and Profits at MetLife, December 2002


Life is pretty good at MetLife, the New York company whose profits got hithard after last year’s terrorist attacks. MetLife’s quarterly earnings,announced this month, more than doubled from a year ago. The company has avoidedlarge-scale layoffs. Turnover is low; as Senior Vice President of HR and ChiefLearning Officer Deb Capolarello puts it, employees right now would rather workfor “the devil they know, not the devil they don’t know.” MetLifefills about 39 percent of jobs from within.


Meanwhile, MetLife is still doing the controversial practice of “forcedranking,” or “forced distribution,” as she calls it. MetLife issticking with the system because, she says, the company does a good job ofexplaining to employees what they need to do to improve their performance.”As an employee, you want to know where you stand, how you did, and how youcan improve,” she says, adding that her system does just that. Employeesare rated one, two, three, four, or five. A four or five employee can receiveabout 40 percent in total compensation more than a three.


MetLife’s HR team has about 400 HR professionals, or about one for everyhundred MetLife employees. The HR professionals are working on moving employeesto different jobs within their departments and around other departments, MetLifeis upgrading the company’s HRMS. They’re also hoping to improve the company’sbenefits, which include plenty of the popular and growing “flextime”benefit but not a lot of eldercare assistance. Eldercare questions–more thanany other subject–are generating phone calls from MetLife employees to thecompany’s EAP.


Capolarello says that HR executives that want to be influential cogs in thesenior management of a company can’t do it on their own. They need, more thananything, to find the right company and the right CEO to work for. “You’reonly as good as the company you sit in,” she says. “You need to find aplace where (the CEO) believes in human capital and developing it, knows howimportant the policies you have are, and knows that employees are what makesyour business run.”



John Boehner, Congressman, December 15, 2002


Congressman John Boehner, chairman of the committee in the U.S. House ofRepresentatives that covers labor and the workforce, tells Workforce he sees a”light at the end of the tunnel” on pension reform, meaning he thinks a billwill get passed next Congress. Boehner, a Republican, wants to make it easierfor employers to give their employees advice about their 401(k) plans.


He’s also hoping to get a bill passed that would allow small businesses topool their resources and purchase health insurance. Bringing some sort of comptime to the private sector is also a priority. “Flexible work schedules havebeen available to public-sector workers for years,” Boehner says, “butprivate sector employees are denied these benefits because of an outdated, 1938law (the Fair Labor Standards Act) that needs to be modernized.” Lastly, hewants a law that will guarantee union members access to information about howtheir union dues are spent.


As far as his own management practices go, Boehner (pronounced Bay-ner) sayshe works hard to build a culture of what he calls “success, teamwork,opportunity, and respect” in his office. Some of his staff refer to the officeas “Boehnerland” and to the staff Christmas party as the Boehnerland party.”It’s important to me that there be a real sense of camaraderie among staff,and we work to facilitate that as well,” Boehner says. “Everyone has a roleto play on our team, and I am no more important than anyone else.”



Robert Reich, Former Labor Secretary, December 15, 2002


Former Labor Secretary Robert Reich–having lost a race for governor ofMassachusetts–is teaching social and economic policy at Brandeis University.


If it was up to him, he’d give the weak economy a boost by exempting thefirst $20,000 of peoples’ incomes from the payroll tax, for at least one year,starting immediately.


Reich tells Workforce that “80 percent of Americans pay more in payrolltaxes than they do in income tax. By exempting the first $20,000, the typicalAmerican family would get a $2,500 bonus. Almost all of that would be spent, andthat spending would jump-start the economy.”


Reich says that the initiative would cost $350 billion. This sum, he says,would be made up after 2004 by reducing the size of the Bush tax cut forfamilies earning over $250,000 a year.



Anne Murray Allen, Cultural Integration, Hewlett-Packard, November 17, 2002


If you think it’s tough getting in-laws, imagine life at the new HP, acompany now serving more than one billion customers across 162 countries afterits May 3 merger with Compaq.


Anne Murray Allen, a 13-year veteran of HP, heads up cultural integration.Allen says the easiest integration areas have been where you have a bunch of HPpeople and an approximately equal number of Compaq people. The toughest partsare where you may have a team of HP employees and just a couple of Compaqqers.With these unbalanced groups, she says, the majority feel like nothing’schanged, and feel like everyone in the group knows how to work together. Thehandful of employees from the other team feel, however, like things don’t makesense to them and that they don’t feel totally integrated.


She says that the worries many months ago that HP would drown in a quagmireof culture integration issues haven’t, for the most part, come true. “Onbalance we’re moving along pretty quickly,” she says. “Of course it’smessy. It would have to be. It’s like bringing two families together. It’sgoing to take several years to say we’re there as one company.”


Allen says the secret to what appears to be some preliminary success at HP isthat cultural issues don’t get swept under any rugs. “We stay focused onculture. We continue to talk about culture and give people the resources theyneed.”


This doesn’t mean waiting for a problem to happen and then addressing it.It’s more proactive. “You have to actively and explicitly focus on culture,”she says. “You can’t be afraid to talk about it. It’s easy to focus on the‘what.’ Culture’s about focusing on the ‘how.’ You have to take thetime to have culture conversations. If you don’t take the time, culturaldifferences will pop up at the worst times.”


It also helps to have a CEO–Carly Fiorina–who cares about this stuff. SaysAllen: “Carly has been consistent in her messages about this. She talks aboutvalues, she talks culture, she talks the ‘how’ and the ‘what.’”

Posted on June 4, 2003July 10, 2018

Dear Workforce How Do We Implement A New Wage Classification Plan

Dear Where to Begin:

We believe communication that explains the business rationale, and thepersonal impact the change will have on employees, is a requirement. Hopefullythe impact is not all negative to those who will be earning less, and hopefullyyou have devised a solution to increase pay opportunities based on developingmore skills, achieving higher level results, or other factors. It sounds likeyour organization had significant inequities in the past that are beingaddressed today. I would make these points as explicit as possible. Goodcommunication in such cases is not only good business practice, but necessary toensure legal defensibility of actions.

The major changes relate to introducing differences in pay based on two added criteria: 1) Job complexity and content (not just performanceagainst same expectations, year in and year out) and 2) Competencies (e.g.learning orientation, initiative, etc.).

The constructs for getting ahead are apparently changing at your workplace.No longer can an employee simply perform well at the same job year after year.Other skills, both technical and competencies, must be developed, and outputsmust be increased against rising expectations. It sounds like you are developinga more complete performance orientation.

The best way to communicate this is in stages:

  • Communication to all employees from CEO/HR indicating reason for change,impact of change, and implementation process.
  • Management training on the changes and how to manage them (preferably before the all-employee communication).
  • All-employee meetings–either en masse with senior management or insubgroups, jointly run by HR and line management. Q and A and examples of “WIFFM”(what’s in it for me) should be provided.

It is important in these meetings and communications to show the businesscase, and how this can be a positive for those who perform, learn, grow, anddevelop.

SOURCE: Jim Bowers, consultant, The Hay Group, Philadelphia, Pennsylvania,Sept. 23, 2002.

LEARN MORE: Read CanPay for Performance Really Work?

The information contained in this article is intended to provide usefulinformation on the topic covered, but should not be construed as legal advice ora legal opinion. Also remember that state laws may differ from the federal law.

Ask a Question
Dear Workforce Newsletter
Posted on May 30, 2003June 29, 2023

Patrice Barbedette’s European Vocation

If you’re an employee anywhere in Europe, Patrice Barbedette wants to beyour savior. The 31-year-old Frenchman cares about whether or not employees liketheir boss, their dreams for the future, and how they feel about sharing acubicle. He has created a company that aims to put that information–oftenconsidered impossible to quantify–to use.

    Barbedette is the founder of and driving force behind little-known,European-based Jobpartners, one of several companies competing in an arena whereno one can even agree on a name, though “talent relationship management”often wins out. Young entrepreneurs aren’t exactly unusual, but Barbedette ismore than that, a forward thinker who dreamed up a talent relationshipmanagement company when the industry was barely in existence.


    His ideas have earned the financial backing of Cisco, known for itsprogressive workplace-management philosophy. Jobpartners’ software enablesworkforce-management professionals to follow an employee from the time he fillsout an application to the time he leaves the company.


    The technology also allows clients to maintain a “living profile” of anemployee’s skills, experiences, and career aspirations and can match her toappropriate internal job opportunities. Information about employees gleaned fromsurveys, assessments, and appraisals is processed, assessed, and distributed sothat managers have immediate access to it. And the software can also be used todesign a personal development plan for those destined for executive management,keeping track of their movements up the career ladder.


“It seemed obvious”
    People-relationship management–the term favored byBarbedette–occurred tohim six years ago, when he was a 25-year-old software engineer for SAS inGermany, putting together CRM solutions for banks and other businesses withlarge customer bases. “It seemed obvious to me that you could take some of thebest practices in CRM and use them to manage the relationship between anemployee and a company,” says Barbedette, speaking heavily accented English.


    A year later he joined forces with friends Simon Lynch and Gulian Qulkarni.They spent two years reading books on sociology and workplace psychology andinterviewing VPs and directors of human resources throughout Europe. “Welearned that employees see themselves providing skills for a certain period oftime, for certain projects, and then if there’s something more interesting orbetter-paying in another place, they go.”


    In 1998 and 1999, when Barbedette and his partners were laying the groundworkfor their company, human resources was largely transaction-oriented and hadlittle to do with the individual. Barbedette’s idea was to “crossqualitative information with quantitative information to get a global view ofemployees, to know about their skills, motivation, performance, and what theywant to do in the future.”


    Although he was on the cusp of it, Barbedette wasn’t the only one thinkingthis way. Companies that had been offering ASP-based systems automatingworkforce transactions–like Siebel and PeopleSoft–had begun branching out,starting with recruiting modules. Talent-relationship management was a logicalnext step.


    A few years ago, many leading global companies began looking for systems thatcould track applicants beyond the recruiting process, throughout their lifecycle as employees, says Jane Paradiso, national practice leader, workforceplanning, Watson Wyatt Worldwide in Washington, D.C. “Companies like BrassRing,Peopleclick, PeopleCapital, and Jobpartners are doing this now,” she says.Mike Jurs, spokesman for Massachusetts-based BrassRing, says that his companywas first in the TRM space, having launched in 1997. BrassRing now has largeinternational clients such as Sears, Unisys, and GE.


    Michael Hannum, founder and CEO of PeopleCapital, a San Francisco Bay-areabusiness that bills itself as a “human capital management” company, says thecurrent landscape presents tremendous opportunities for talent relationshipmanagement firms because “what was considered strategic 10 years ago istransactional now, and much of it is being outsourced.” Experts say strategicmanagement of people is the only place for human resources to go.


Dusting off appraisals
    Being strategic requires data, and one of Barbedette’s biggest gripes withhuman resources is the way it wastes information. Employee data–if it’scollected at all–isn’t acted on, he says.


    “I wanted to make sure an appraisal is never to be stuck in a desk drawersomewhere getting dusty. What good is the information if you never use it? Myvision–when I thought about the database of information we would have onemployees–was of a ball in a soccer game. The ball can’t stay in one place;it has to keep moving down the field so it produces something in the end,” hesays. “We take input from employees and managers, analyze the information, andgive managers the results so they can take action.”


    The crucial challenges of the market today, says Barbedette, are to keeptrack of strong performers, manage high-potential people, and handle successionplanning. “I think these issues have been addressed by many companies,” hesays, “but not with the right tools. Very often it is done in a handcraftedway, each company doing their own thing, but they lack a consistent, totalsolution.”


Barbedette felt that the best way to address those challenges was to examineaspects of an employee’s relationship with work. “We wanted to find a way tolearn and quantify how employees feel about their work environment, theirmanagers, their opportunities to develop personally and professionally,” hesays.


    To that end, Jobpartners is, like its competitors, trying with its productsto assist in the development of key people–the “golden nuggets” Barbedettecalls them. “We have large clients with business divisions in many countrieswho want their best people to go through all those divisions, at the endbecoming part of executive management. So we help create a plan for personaldevelopment, then manage and organize the process,” says Barbedette.


    Although Jobpartners boasts some big-name clients–like AOL France, Nike,and Xerox–it serves only European businesses. And that’s a challenge,considering the multitude of individual countries, laws, cultures, andlanguages. “Serving the U.S., its 50 states, they aren’t exactly the same,but they all speak the same language, have the same business mind-set,” hesays. “In Europe, for example, the way Czechs do things is different from howwe do things in France–the structure of the market, the salary levels, thestandard of living. We’ve had these constraints from day one.”


You want people to evolve
    Kevin Wheeler, president of Global Learning Resources, a human capital,recruiting, and workforce development consultancy in Fremont, California, saysEuropean companies differ from U.S. companies in that they take a more systemicview of the workplace than we do. “American companies tend to be much morereactionary, more knee-jerk and focused on today,” he says.


    In a down economy, being reactionary is sometimes the best a company can do.After all, the technology designed for use in recruiting and managing talent isof course now being used to decide who is let go. Wheeler says that’s going toturn around, even if the economy stays sluggish. Between 1998 and 2008, 25million people–most of them baby boomers–are expected to leave theworkforce, which means the U.S. faces a looming talent shortage, especiallyamong executives and those with specialized skills.


    Barbedette is keenly aware of this. “You want your best people to evolveand stay with you,” he says. “I think the only way to keep these people isto help them develop professionally.”


    He admits that for the majority of companies, this kind of personalizedmanagement of employees hasn’t arrived yet. “My feeling is that most HRdepartments agree this is important and want to do it, but they haven’t gotthe tools or resources. How can you manage careers with five HR employeesserving an entire company?” he asks. “You can’t.”

Posted on May 30, 2003June 29, 2023

Managers’ Lack of Character Must Be Fixed

While grocery shopping, I overheard a conversation between a couple.on the shelf.


    Woman: “That’s the candy she wants.” She points to a medium-sized package on the shelf.

    Man, picking up the package and looking at the price: “You have got to bekidding! Do you know how much this costs per ounce? This is a rip-off. We’re notbuying it!”


    Woman: “That’s fine. I’ll tell her they didn’t have it.”


    The cost of the candy: $1.64 for the package.


    What the couple saved in pennies, they lost in character.


    Lack of character–it’s a club whose membership rolls keep increasing.Enron, Arthur Andersen, even former U.S. presidents belong. It is all about theeveryday choices we make as individuals.


    I manage a front-line supervisory program, and I hear a lot of things fromthe people in my classes. The following are some excerpts from what I like tocall the Characterless Manager of the Month Club.


  • An executive, while speaking on the phone and not liking what the callerwas telling him, proceeded to pound his handset on his desk, finally shatteringhis phone, sending the pieces flying. When it was over, he looked up and startedlaughing.


  • A manager, wanting to win a department Halloween contest, asked that allof her employees come in on Saturday to help with decorating, which they did.But she never showed up.


  • An executive called an emergency meeting with all of her employees andproceeded to read them the riot act about obeying the company dress code, allthe while wearing a skirt with no hosiery and open-toed shoes—two items thatviolated company policy.


  • A manager refused to let an employee go to his anniversary dinner becauseof a deadline, saying, “The fourth anniversary doesn’t matter. It’s thefifth that counts. You can make it up next year.”


    My all-time favorite, though, has to be one from my own work files from amanager I had about 10 years ago. She would call employees into her office andtell them all the things she didn’t like about them. When she was finished,she would tell them to leave and say, “Oh, by the way, have a nice day.”


    Lack of character can be fixed, but it requires buy-in from the top and fromthe manager in question.


    The first step is the creation of a management-coach position. The size ofthe organization would determine how many coaches to put in place. Ideally, eachdivision would have one. Because of the nature of some of the feedback and tokeep things confidential, this individual would report directly to the executivemanager for that division.


    The coach would monitor all supervisory positions, identify individuals andareas that needed development, and create an action plan to accomplish thegoals. A variety of options would be offered: classes, seminars, one-on-onetraining, and/or mentoring programs. Managers could also go to the coach forhelp in areas they would like to strengthen, such as coaching, writing skills,delegating, and running more efficient meetings.


    Once a plan has been created, a goal date should be established. Two thingscould happen at this point:


  • The manager sees nothing wrong with the behavior and refuses help.


  • The manager is unable to correct the poor behavior.


    If either of these situations occurs, then the coach would require a strongbackbone because there’s only one thing left to do: cut those managers looseand give them their walking papers.


Workforce Online, June 2003 — Register Now!

Posted on May 30, 2003June 29, 2023

Spare Him the Gurus

Founder and CEO of Paychex, Inc., B. Thomas Golisano, is worth reading about for three verygood reasons.

    Reason One: During the past 32 years–by working incredibly hard; givingopen-ended opportunities to bright but uncredentialed young employees; and usingold-fashioned training, promotion, and compensation policies–Golisano hasexploited a profitable, albeit unsexy, niche market.


    He has led his payroll and benefits outsourcing business from a one-manenterprise into a 7,400-plus-employee corporation with $954.9 million in annualrevenue. A graduate of a little-known state college and the son of a pastasalesman, he now has a net worth of more than $1.1 billion.


    Reason Two: During the past 15 years or so, he has attempted, withoutcomplete success, to do several other notable things. He has run for governorthree times and lost badly, the last go-around, in 2002, costing him $60 millionfrom his own pocket. He has jump-started many major charities, givingaway several fortunes. And, most recently, he bought the Buffalo Sabres, awoebegone nearby National Hockey League franchise that was $94.5 million indebt.


    Reason Three: He’s living proof, in these business-guru-ridden times, ofthe worth of a passionate and well-executed business plan, the value ofeffective employee training, and the futility of any one-size-fits-all theory ofworkforce management. And everyone at Paychex understands this perfectly.


    Except maybe Tom Golisano. “I’m afraid I have a reputation of alwayslooking at accountability and results. I think that applies pretty much acrossthe board,” he says with a wry smile. From his assertively nondescriptheadquarters in a suburb near his hometown of Rochester, New York, he adds, “I’ma big believer that you can control a lot of things–if you put in the effortand have the creativity to get it done.”


Why Paychex succeeds
    By all accounts, the husky white-haired leader plans to keep the platesspinning indefinitely. At the rate he’s going, he should run out of money–well,never. Which is good news for the political consultants, fundraising executives,sports agents, and Paychex employees who work for him.


    The newest members of the Paychex team are especially excited about theirboss. “I’d really love to spend my entire career here,” says Kerry Davis,speaking recently to a reporter outside the corporate training center, locatedpointedly–to demonstrate the company’s emphasis on training–off thefirst-floor lobby. She’s on the third day of a two-week training course tobecome a payroll specialist, an entry-level number-crunching andclient-hand-holding job. A 23-year-old from Portland, Oregon, with two years ofcommunity college and no degree, she is one of 27 men and women–all dressed innew off-the-rack business attire–in her training class. This is just a smallfraction of the newcomers Paychex will hire in this opportunity-challengednear-recession year.


    Davis joins a company that has never had a layoff. Over the last six years,Paychex has exceeded a 23 percent annual profit. It has about 475,000 clientsand 101 offices in 36 states and the District of Columbia. The company ranks22nd out of 712 corporations in the Wall Street Journal’s ShareholderScorecard and is 88 on Fortune’s current list of “100 Best Companies to WorkFor.” In 2002, Davis’s new boss and role model (“I know everything aboutMr. Golisano!” she says excitedly) made $744,230 in total compensation and wasnumber 3 on Chief Executive magazine’s Market Value Added ranking of CEOs.


    Most interesting, perhaps, is that to win a job at Paychex, Davis and herclassmates didn’t compete against people considered prime corporate recruitingmaterial elsewhere. According to Tom Golisano, having an MBA won’t necessarilyeliminate an applicant from consideration at the firm, but experience as aconsultant or as a manager in a large corporation is a showstopper.


    “We expect our senior management to be hands on,” the CEO says. “And Ithink when you talk to a lot of people who come from larger organizations, a lotof times they come from a different culture and it’s hard for them to adapt.They expect in most cases a much healthier benefits and wage package, okay? Theyexpect larger support staffs. They expect a little more freedom in their timeand movement than we’re willing to give them.”


    Some also tend to be “visionaries.” Unfortunately. “I don’t think aperson can have meaningful visions unless they have some good knowledge of whatto do,” Golisano says. “Chances are, for new people walking into anorganization like that, they are going to come up with an idea. And that’sgreat. We encourage it. But quite frankly, if they’ve only been here forseveral months, they’ll probably find we’ve already thought of most of them.Okay?”



“What we don’t want is to find out on a new hire’s first day ofwork–after we’ve spent $13,000 on his or her training–that he or she isn’tright for the job.”

The value of hiring and training
    This year Paychex estimates that it will receive more than 25,000applications for about 2,000 open positions, most of them for payrollspecialists or sales representatives. “Tom looks for people who want to besuccessful and are looking at Paychex as their vehicle for personal success,”says Walter Turek, the company’s vice president for sales and a 22-yearveteran of the firm. It means that the person doesn’t have a track record ofbeing successful in business or at another company, he explains. It also meansthat this hasn’t discouraged him.


    Turek adds that most successful candidates have experienced “moments ofsuccess”–high-school sports stardom, for instance, or being the first intheir family to attend college. These “moments” no doubt serve them wellduring an arduous selection and training process, which starts several monthsbefore they even begin their training in Rochester.


    “What we don’t want,” says Will Kuchta, the company’s vice presidentfor organizational development, “is to find out on a new hire’s first day ofwork–after we’ve spent $13,000 on his or her training–that he or she isn’tright for the job.” Kuchta, who worked on an assembly line and as a latheoperator before returning to college to get his Ph.D. in education, supervisedthe design of Paychex’s current hiring and training systems and works in thetop tier of management beneath the CEO.


    The organization rarely advertises for entry-level employees, Kuchta says. Inthe case of payroll specialists, it recruits via “ambassadorship”relationships between its branch managers and accounting professors at localcolleges. “To tell you the truth, we have better luck at JCs than at four-yearcolleges,” he says. “Most of the people in junior college are working theirway through school. They know how to get up and go to work each day. Most peoplewith baccalaureate degrees, they’ve only worked as lifeguards.”


    Applicants take a test to measure their basic math and logic skills. Kuchtasays the exam was designed at about an eighth-grade level. They also undergofour increasingly lengthy interviews with employees and managers at the branch.During the interview process, most of the square pegs “deselect” themselves,he says. New hires are assigned a mentor and spend a month at the branchobserving, learning, and dipping their toes into actual work. Only then are theyflown to Rochester for formal classroom instruction.



“We have about a 99 percent success rate among the people who make it tothe two-week course.”

    “We have about a 99 percent success rate among the people who make it tothe two-week course,” Kuchta says. Paychex instructors are available forremedial tutoring practically anytime after school, including weekends. Afterreturning to their respective branches, new hires start work and complete anaverage of about a year’s worth of home-study learning “modules.” Theireducation doesn’t stop there. Paychex employees spend an average of 109 hoursa year in training classes–which is almost twice the average in Trainingmagazine’s Top 100 (this year Paychex ranked number 33). In this no-frills,no-nonsense regimen, little or no time is spent on team-building exercises suchas rope climbing or corporate singing. And for most employees, training neverstops. Every Friday afternoon at every branch, time is devoted to instruction innew products and techniques. Managers on the promotion track return to Rochesterevery two years for further intensive training.


    As for compensation, the pay is very good, if not awe-inspiring. A payrollspecialist can make up to about $70,000. And the best salespeople, who work oncommission, clear $200,000. In addition, every Paychex employee–except Golisano, who owns 10.5 percent of thecompany–is eligible for stock optionsand/or profit-sharing. On the evaluation side, every employee–includingGolisano, who is evaluated by the board of directors–is issued yearly goalsthat he is expected to eventually meet and is given ample coaching andmentoring.


    The goals for payroll specialists, for example, would be a certain(undisclosed for competitive reasons) number of accounts handled and a maximumpercentage of accounts lost yearly. For sales reps, they would be a certain(undisclosed) percentage of sales per minimum number of sales calls. The goalsare fairly inflexible, but employees who meet them are assured of furtheremployment. “We don’t grade on the curve,” Kuchta says. “We set a numberthat’s aggressive, and not everybody makes it–but everybody can. Whether you’renumber 49 on the list or number 51 doesn’t really matter.


    “This method works for us, though we don’t assume it would work anywhereelse. A person from GE couldn’t work here, probably. Could our people work forGE? Probably not.” At Paychex, he adds, teamwork and collegiality yield betterresults–for both employer and employees–than fierce intra-companycompetition.


Citizen Golisano
    Paychex’s corporate culture, of course, is in large part a reflection ofThomas Golisano himself. After growing up in Rochester, he applied forentry-level jobs at Kodak and Xerox, the two largest employers in town. Bothcompanies rejected him, for reasons that Golisano suspects had something to dowith the vowel at the end of his name.


    Gloria Austin, his first wife and the mother of his two grown children,agrees. “His parents were Italian immigrants. I’m sure that [his rejection]was part of his drive to succeed. Anytime you face rejection, you’re even moredetermined to get revenge, which is tremendously sweet. It gives you the will togo and do. Tom has got tremendous drive. He’s extremely talented.”


    After missing out at Rochester’s Big Two (currently two of the mostdistressed corporations in America), Golisano enrolled at Alfred State College,75 miles south. He earned a two-year business degree in 1962. At 30, he wasworking for Electronic Accounting Systems, a company that processed payrolls forbig companies. He proposed to his boss that EAS service companies with fewerthan 100 workers. He was turned down flat. The next year, 1971, he quit, rentedoffice space from his former employer, and started Paychex. Then as now, he usedthe selling point that many small businesspeople are deathly afraid of runningafoul of the government and/or irate employees by miscalculating salaries,taxes, and other deductions while squeezing paycheck-writing duties into theirbusy workdays. Golisano took responsibility for government penalties or lawsuitsif his company made any mistakes.


    By 1974, Paychex was up on its feet–but the long hours and years offinancial uncertainty had fatally strained his marriage to Gloria, whom he’dmarried in 1961. By the end of the decade, Paychex consisted of 18 partnershipsand franchisees. One franchisee: Gloria Golisano, who insisted on gettingPaychex’s New York City franchise as part of their 1977 divorce settlement. Atthat point, Paychex had more than 6,000 clients. In 1983, Golisano bought outeverybody, turning many into millionaires, and took the company public. Over theyears, Paychex has branched into otherareas, including employee benefits, workers’ compensation, and claimssettlement.


    Golisano retains approximately 11 percent of the company’s stock (whichlast month was at $29.41, down from its 52-week high of $36.58). Although hesays he isn’t especially enthusiastic about the executives he meets in thenonprofit sector, in the past three years alone he has donated $40.6 million ofhis own money to various causes including the Rochester Institute of Technology, whichreceived $14 million for a new college of computing and information services,and Strong Children’s Hospital, which is connected to the university and wasgiven the same amount.


    Golisano also has contributed mightily to the bemusement of New Yorkpolitical pundits. He ran for governor in 1994, 1998, and 2002, on a platformthat included such politically radioactive planks as reforming Medicaid anddecriminalizing marijuana. He topped out in the most recent race, winning 8percent of the vote. This translates to approximately $100 per vote. “Hewasted a lot of money on a lot of high-priced political talent,” says a personclose to the 2002 campaign, who spoke on condition of anonymity because Golisanomay run for office again in 2006.


    During the campaign, he was greeted with skepticism when he announced that hewanted to buy the Buffalo Sabres, which had been abandoned by its disgracedformer owners, the Rigas family of Adelphia Communications infamy. “It soundedlike a tired campaign trick to win votes from hockey fans–but we were wrong,”the political expert says. And at the time, several Wall Street analysts whorecommended Paychex stock were quoted as saying that they were extremely nervousabout Golisano actually winning the race, and running New York instead ofPaychex.


   The self-made billionaire says with a grin, “Maybe I was, too.”


Workforce, June 2003, pp. 33-40 — Subscribe Now!

Posted on May 30, 2003July 10, 2018

Tales from the Dark Side

The guest on National Public Radio was just background noise until I heardwords that make a Workforce editor all ears: “Innovative organization.” “Goodat moving people forward, moving them up.” “A deep bench.” Our editorialmantra is “Workforce management is everywhere,” so I was ready to payattention to this organization’s story.

    The guest continued, saying the organization has “rapidly filled thoseopenings that were created by arrests or killings.”


    What? Arrests? Killings? As the host recapped the interview, I realized thatthis marvel of organizational development wasn’t a great start-up or a Fortune500 powerhouse. It was Al Qaeda.


    It’s probably because I wrote a quartet of murder mysteries that I findmyself tuning in to stories from the dark side of life, even when it comes toworkforce issues. It happened recently aboard the Adonia, the ocean liner thatserved as a floating conference platform for Richmond Events’ HR Forum lastmonth. The keynote speaker was retired Army General H. Norman Schwarzkopf, whotalked about two secrets of modern leadership: When placed in command, takecharge. Then do what’s right.


    As Schwarzkopf talked, some other, less ideal leaders came to my mind:Hitler, Stalin, Saddam Hussein, and Osama bin Laden. They most assuredly didn’tdo what was right, but they are recognized as leaders.


    And so during the post-speech Q-and-A, I asked Schwarzkopf about that. Wasn’tSaddam Hussein a leader? Isn’t bin Laden? People do follow them, after all.


    His eyes narrowed. I was glad there were a dozen rows of plush theater seatsbetween us.


    Saddam was not a leader, he said emphatically. “He got to power bymurdering his enemies. He stayed in power by killing his friends.” But then heallowed that Osama bin Laden is (or was) a charismatic figure. Next question.


    Schwarzkopf would never have entertained my questions about Al Qaeda’sworkforce-management style, but I hoped the expert I heard on NPR would. DanielBenjamin is a senior fellow at the Center for Strategic and InternationalStudies, was the National Security Council’s director for counter terrorism during the Clinton administration, and is co-author of The Age of Sacred Terror(Random House, 2002). As we talked, I started to apologize for what might seemlike off-the-wall questions, but he interrupted me.



Wasn’t Saddam Hussein a leader? Isn’t Bin Laden? People do follow them, after all.

    “Organizations are value-neutral,” Benjamin said. He went on to say thatwhat makes them good or bad is what they do, not how they’re structured. Withthat in mind, here are some comments from Benjamin about Al Qaedaworkforce-management strategies:


    Recruiting and orientation: “These are religiously motivated terrorists.Motivation is not a big problem. But there’s lots of indoctrination early onto really ensure that they have the same world-view.”


    Freedom to do the job: “Many of them are functioning in cells that aregiven a fair amount of autonomy, although they’re clear about their directionand functions. That also makes them good managers.”


    Commitment: “We may find it disturbing, but the fact is that overwhelmingcommitment to your cause is an enormous benefit to any organization. These arepeople for whom this is not just the most important thing they do, it’s theonly thing they do,” he said.


    I thanked Benjamin and hung up the phone. Our editorial mantra is true.Workforce management is everywhere–whether we like it or not.


Workforce, June 2003, p. 10 — Subscribe Now!

Posted on May 30, 2003July 10, 2018

Putting Analytics to Work

Marcia Barkley, president of MBarkley Consulting in Sacramento, California,believes that workforce analytics will change the face of the organization. Here’sher take on what companies should be looking at and how they can navigate thisnew frontier.

Workforce: What is the driving force behind workforce analytics?


Barkley: Analytics has been around for some time within finance, customerrelationship management, and other areas. It has a proven track record. But ithas only been within the last couple of years that the area of HR and humancapital has begun to receive attention. It’s a softarea, so many people haven’t tried to tackle it. But as vendorssuch as PeopleSoft, Oracle, SAP, and others have introduced applications, exposure and acceptance is growing.


WF: Which organizations should use workforce analytics?


Barkley: HR-related metrics can provide significant value to anyorganization. The more accurate questions are: who can afford it–the softwareis still relatively expensive–and who’s ready to implement it. The realityis that implementation tends to be more complex andtime-consuming than for many other applications. That’s not becausethe software is inherently more complex or difficult to install. It’s becausein order to make best use of that software, an organization must pull togetherdata from many different sources. That translates into identifying data sources,data inconsistencies, and so forth.


WF: What are the key benefits of these applications?


Barkley: Organizations have an opportunity to transform basic data intointelligence and knowledge. They can find new ways to analyze business issuesand make better decisions–based on specific goals and objectives.


WF: What is the leading use for workforce analytics?


Barkley: Much of the focus is on compensation. These applications canindicate the actual impact of pay increases by showing therelationship with employee performance. They can help acompany model how different changes in incentive and benefits could affectproductivity among different employee segments. Another question this softwarecan help answer is, Do the employees in the top quartile of the salary rangeproduce proportionally more than those paid in the middle or bottomof the range?


WF: What factors go into choosing a vendor and product?


Barkley: ERP vendors offer products that are most valuable for companies already using their applications. Integration can be relativelysimple and, as a result, less expensive. However,companies that have disparate data sitting in an array ofsystems will probably require a product that can bridge all the differentenvironments.


WF: What is the future of workforce analytics?


Barkley: It is an inevitable part of the HR business. Unless HR departmentsface this fact and understand and embrace the change that comes with it, someother group within the organization will take the reins and gain the resultinginfluence and power. This is a way for HR to get a seat at the boardroom table.


Workforce, June 2003, p. 15 — Subscribe Now!

Posted on May 29, 2003June 29, 2023

Search and Employ

The director of staffing for Chiron Corporation, a Silicon Valleybiopharmaceutical firm, Anthony Damaschino is used to filling jobs in scientificspecialties that are so exotic and arcane that only a handful of potentialcandidates in the entire world would qualify to fill them. But one recentassignment really had his recruiting staff stumped. “We needed to hire apharmacist for one of our labs,” he says. “Not someone with fancy researchcredentials–just a person with some pharmacy experience. You’d think thatwould be easy, right?” After trying Web-based job boards and numerous othermethods, Damaschino’s team discovered, to their surprise, that the labormarket for ordinary run-of-the-mill pharmacists is nearly as tight as it is forelite oncology researchers. They were forced to be considerably more creative.

    “Two of our recruiters went down to the local Walgreen’s,” Damaschinosays. “They talked to the pharmacists behind the counter–not to hire them,but to get their ideas. How would we get in touch with pharmacists? Where dopharmacists hang out on the Internet? If they were trying to hire anotherpharmacist, how would they go about it?”


    As it turned out, the Walgreen’sstaffers offered some leads from their own personal network of colleagues, andwhile Chiron is still in the process of filling the job, the company now hasrésumés from bona fide candidates to consider.


    That’s the sort of ingenuity that Damaschino has sought to instill in hisfirst year and a half at Chiron, where he has been entrusted with an unusualmission. He’s not the first humanresources professional hired to create an in-house recruiting operation fromscratch. But he’s likely one of few who have had to create one at an alreadyestablished, successful multinational company, let alone one in amind-bogglingly complex technology business–biopharmaceuticals–where thereis intense competition for a small pool of elite job candidates with highlyspecialized skills. And in a field where expiring patents continually force acompany such as Chiron to develop new drugs and other products and get them tomarket, there’s little margin for hiring mistakes.


    To deal with those realities, Damaschino has devised a system that gives himstrategic control while simultaneously allowing recruiters to work closely withmanagers in Chiron business units and grasp the intricacies of their work. Hehas also upgraded Chiron’s applicant-tracking technology. Perhaps mostimportant, company recruiters now use focus groups and other research to developa detailed image of the ideal candidate for a job, down to nuances such as whichWeb sites he or she might prefer. They then use that profile to guide them tothe most likely places to find the person.



“If you’re going to hire top scientists, you need to understand them–whatbooks are on their shelves, what they listen to on the radio.”

    “If you’re going to hire top scientists, you need to understand them–whatbooks are on their shelves, what they listen to on the radio,” says the35-year-old Damaschino, who confesses to sometimes stealing a peek at thedesktop clutter of Chiron’s scientists as part of his research. “We’retrying to develop what I call a ‘persona.’ Most human resources people wouldcall it a profile, but that implies that you’re just looking atqualifications. A persona includes both qualifications and aspects of behavior.”He pauses and then laughs. “Also, it sounds more strategic, doesn’t it?”


    Damaschino can afford a little self-deprecating levity. Chiron producesanti-cancer drugs, vaccines to combat life-threatening diseases such asmeningococcal C, and tests that protect the world’s blood supply from HIVcontamination. This spring, when the first reports emerged from Asia of themysterious, potentially deadly Severe Acute Respiratory Syndrome, Chironassigned a team of 15 scientists to search for a cure. “If you’re using ourproducts, chances are that you’re really sick,” he notes. The market formedical miracles persists even in a stagnant economy, and last year Chironposted a healthy $232 million profit on $1.2 billion in revenue.


    At a time when many companies are agonizing about how to deal with layoffs,Damaschino faces the sort of challenge that many human resources managers wouldcrave.


    Chiron has 3,700 people in 18 countries ranging from India to Italy. Over thenext year, the firm will have to increase its workforce by more than 10 percent.A recent list of Chiron’s current openings on Biospace.com had 89 positions,including a lab technician experienced in sterile handling procedures, amechanical engineer to maintain temperature controls in labs and productionfacilities, a safety specialist qualified to track the health of human researchsubjects, and a manager to plan the marketing of Chiron’s cancer drugs.


    While it may seem as if Damaschino is sitting on top of the world, runningthe job-recruiting operation for a booming biotechnology company isn’t easy.For one thing, the supply of talent in the industry is extremely tight. “Unemploymentmay be 6 percent in the overall economy, but there’s probably only a 1 to 2percent rate in biotech specialties,” says Kevin Wheeler, president of GlobalLearning Resources, a Silicon Valley-based human resources consulting firm. “Collegesaren’t producing enough science graduates, and people with experience are evenharder to come by.”


    To make matters more difficult, when Damaschino joined Chiron in early 2002,the 23-year-old company was just completing a radical transformation underthen-CEO Sean Lance. It leapfrogged from being a research-oriented outfit betterknown for great science than business success to being an aggressive companytightly focused on bringing products to market in three key areas–infectiousdisease, blood-testing technology, and cancer. But even as Chiron rose to becomeone of the biggest biotechnology players in Silicon Valley–its $7.5 billionmarket capitalization is surpassed only by Genentech andGilead Sciences–the company was struggling with recruiting methods that hadnot kept up with its growth.


    For most of its existence, Chiron had clung to what Wheeler calls the “academic”model of recruiting. “There’s the equivalent of the biology department, theaccounting department, and the English department, and an administration abovethem that is barely noticeable. The departments handle their own hiring, mostlyby getting on the phone and working their own professional contacts. All of thebiotech companies usually start out like that because the founders come fromuniversities. The managers don’t like the idea of relying on corporaterecruiters. Their thinking usually is ‘I’m a scientist and you’re not, sowhat the heck do you know about hiring scientists?’ Usually what happens isthat once a company grows beyond a certain size and evolves from doing scienceto making products, they realize that they can’t just keep dipping into theirRolodexes, because they need people with skills the company doesn’t have.Chiron, though, stayed at that stage a bit longer than most, so they had somecatching up to do.”


    To solve its problem, Chiron hired a human resources professional with anunusual background. Damaschino, a Bay Area native, earned a political sciencedegree at the University of California-Santa Barbara. He began his businesscareer at human resources software maker PeopleSoft, in Pleasanton, California,where he worked in marketing and developed domestic and overseascustomer-support staffs. “Instead of beginning with traditional touchy-feelystuff [in human resources], I was starting from an analytical, business-orientedview. I think that gave me a sense of the big picture that’s really helped.”He later rounded out his skills by moving to Groundswell, a Pleasanton-basedWeb-portal firm, where as vice president of human resources he handled employeeissues ranging from performance management to retention.


    When Damaschino arrived at Chiron, he had a makeshift mess to clean up. Thecompany was beginning to realize that its managers no longer had time to dotheir own hiring. It was trying to get the job done with freelance recruiters.The latter sat together in a row of cubicles at headquarters, waiting formanagers in the business units to come to them with assignments. “Theconsultants didn’t really know anything about the business–who the managerswere, what sort of needs the operation really had,” he recalls.



The real test of Damaschino’s methods lies ahead, when the inevitableeconomic recovery makes an already tight market for talent even tighter.

    The arrangement had other drawbacks, too, says Master Burnett, an associateat Dr. John Sullivan and Associates, a Pacifica, California-based humanresources consulting firm. “Outside recruiters tend to focus on what benefitsthem,” Burnett says. “Because they’re earning a commission, they’ve gotan incentive to focus on filling the jobs with the highest salary level. Butthat may not be where the company has the most critical need.”


    Damaschino quickly replaced the freelancers with a five-member staff offull-time recruiters, and made another important change. He dispersed them intoChiron’s various business units, such as pharmaceutical manufacturing andblood-testing products. That enabled them to sit in on meetings, talk frequentlywith managers, and gain some familiarity with what their hires actually did forthe company. Burnett says this was a deft move on Damaschino’s part because itnot only won the trust of the managers in those units, but also enhanced hisrecruiters’ credibility with the job candidates they were trying to lure. In ahighly technical field such as biotechnology, “I don’t think there’sanything that impacts the recruiting process more than the ability to have aknowledgeable professional conversation with a candidate on that first call,”Burnett says. “You’re a lot more likely to grab that person’s interest.”


    Before Damaschino’s arrival, Chiron’s haphazard hiring operation keptrecords and communicated mostly on paper printouts–an oddly antiquatedapproach for a Silicon Valley technology company. “There were a fewcontractors keeping data in Microsoft Outlook,” he says, “but that was aboutit.” He remedied that by switching to a suite of Web-based softwareapplications developed by Hire.com, which enabled managers and recruiters toaccess and share information about candidates quickly from their desktops.


    Damaschino also set out to systematically analyze Chiron’s hiring needs. Hequickly deduced that while the firm still needed elite scientists for its labs,the recruiting operation would help the company more by focusing on thetechnical talent required to manufacture the medicines and other products thatresulted from the researchers’ discoveries. “Because Chiron is one of thecompanies with a reputation for science, a lot of times the researchersgravitate toward us anyway,” he says. “And if there are only six or sevenpeople in the world who can do something, it’s not that tough to figure outwho they are and go after them. The hardest jobs to fill actually are themid-level jobs–someone who’s got 10 years’ experience in pharmaceuticalQA/QC [quality assurance/quality control], for example. There aren’t enough ofthose people to go around, and every biotechnology company wants them becauseyou need to make products to make money.”


    One way to acquire such talent is by raiding competitors, but Damaschinotries to avoid that if he can. “For the most part, I think pillaging is alosing proposition. If you steal other companies’ phone lists, they’re goingto turn around and try to steal yours. It becomes just an endless loop.”Beyond that, he worries that such hired guns may turn out to be poor fits atChiron. “There’s nothing worse than working hard to get someone in here, anddiscovering that they don’t really buy into the company’s ideals and don’tfeel like they’re a part of things,” he says.


    Instead, he prefers to find job candidates who are already in the market,through carefully focused search methods. By doingfocus-group interviews of Chiron employees, for example, Damaschino’s teamlearned that Ph.D.s prefer to listen to news programs on National PublicRadio during their morning commute, as opposed to rock music or sports-talkstations. As a result, when Chiron conducted a job fair targeted at finding morequality-assurance professionals, the company publicized it throughdonor-recognition spots on a local publicradio station. “We were hoping to get 100 people to show up,” Damaschinosays.


    “We got 345.” Similarly, Damaschino abandoned Chiron’s old practice ofposting job openings on all-purpose Web sites such as Monster.com whenfocus-group researchrevealed that biotech professionals tend to visit specialized sites such asBiospace.com and Medzilla.com. “We immediately started seeing more qualityapplicants,” he says.


    Chiron also has developed another subtle tactic for getting to potential jobcandidates before the competition has a chance at them. Damaschino’s team paysclose attention to the rumor mill for hints of impending restructuring at otherbiotechnology or pharmaceutical companies. When they recently learned that a NewJersey-based pharmaceutical firm might lay off 3,000 workers, forexample, Damaschino quickly contacted that company’s human resourcesdirector. “I offered to save him a lot of money on outplacement,” Damaschinosays. “Instead, he could refer his employees directly to us.” The New Jerseycompany readily agreed, and even set up a link on its outplacement Web site sothat employees could send their résumés to a special e-mail box at Chiron.


    Damaschino’s team also learned that not all Chiron workers needed anadvanced science degree, or even a college diploma. Instead, many jobs inpharmaceutical production can be filled by laid-off workers from Internetcompanies or manufacturing firms. “There’s an untapped segment that nobodythinks about–people who’d never imagine that they could get intobiotechnology, but would do an excellent job for you,” he says.


    Chiron looks for such candidates through local organizations such as BerkeleyBiotechnology Education, Inc., which retrains unemployed workers. Damaschinoactually sees that entry-level labor pool as a potential source of more advancedtechnical talent down the line. “We provide $5,000 a year in educationassistance to employees, and we’ve got 350 to 400 of them utilizing it rightnow,” he says. “Remember, not every hotshot developer at a software companywent to MIT. You can work your way up through the ranks in biotechnology aswell.”


    The real test of Damaschino’s methods lies ahead, when the inevitableeconomic recovery makes an already tight market for talent even tighter. “Thebiotechnology companies were already heading into a serious talent shortage in2000, when the downturn hit and actually eased the pressure,” Wheeler says.”But when the economy picks up again, we’re going to be back to the sameproblem, only worse.”


    While that may make Damaschino’s work a lot more difficult, it’s unlikelyto dampen his enthusiasm. “Recruiting, I think, is the absolute best part ofhuman resources,” he says. “It’s one of the rare win-win deals in life,because you’re helping the company but you’re also helping the person. Humanbeings, after all, define themselves by what they do for a living. They think,‘I’m a scientist,’ not ‘I watch Friends and drive a nice car.’ There’snothing I like more than giving somebody a job.”


Workforce, June 2003, pp. 64-68 — Subscribe Now!

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