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Posted on May 26, 2000July 10, 2018

A Sample Interview in Which You Beat the Media

To beat the media at their own game, stick to one message, and repeat it, often. Use transitional devices to change the subject when necessary. Don’t use any words you don’t want to, and watch your non-verbal communication. A sample successful interview is below:


Local Reporter: It seems like you guys used to own this town. Now you’ve seen two VPs leave in two months. What’s up?


You: We not only have been successful in this city but are really growing a more national presence. Our sales are up, our profits are up, yet we continue to invest in our local neighborhoods.


Local Reporter: But you can’t seem to hold on to your top talent.


You: Actually, despite the tough labor market, we’re getting great talent applying to work here. People from all over. This is a cool company, a good place to work, a growing organization.


Local Reporter: Then why did two of your top people just leave?


You: You should be asking, ‘How did you manage to fill two vice presidents’ jobs in a matter of weeks?’ We fill jobs so quickly because though employees always come and go from jobs, and it’s a tough job market right now, we’re offering a job with a company that’s growing sales, growing profits, and is a cool place to work.


Local Reporter: But I noticed your revenues were down last quarter from the previous quarter.


You: Our revenues from last quarter were well ahead of 1999. We made a substantial investment in our infrastructure last quarter, yet still beat 1999. We’re growing and are really competitive right now, and making investments in the future.


Local Reporter: Are you investing in what you need to — like salaries — to stay competitive and retain people? I mean, didn’t your VPs leave for more money?


You: We offer a great package — salary, stock, great benefits, flexible schedules, telecommuting, large bonuses, a gym at work, a cool atmosphere. This is a great place to work. We’re investing in our people, our growth, and our future, and you’re seeing it show up in increased profits and lots of great talent coming here.


 

Posted on May 26, 2000July 10, 2018

What is the Best Idea You Contributed that Actually Has Been Implemented

In the Day in the Life – 2000 Survey, Workforce members told us they came up with these ideas and have seen them get implemented

  • “I made birthday cards for more than 400 employees. I read an article in Workforce about employee morale that talked about doing little things with the big things. Everyone loved them so much that they bought me a better color printer.”
  • “Focus groups that keep upper management honest.”
  • “Broke computer training into functional classes, rather than Intro, Intermediate, and Advanced.”
  • “I had the idea of generating revenue for the organization (nonprofit) by marketing our training services, which normally were provided just for employees, to other organizations. We’ve since developed a full schedule of classes, and put together a marketing plan.”
  • “I suggested a ‘Realistic Interview Process’ program. This program removed a second
  • interview done by a plant supervisor and moved it to a two-way interview between the applicant and a current employee.”
  • “Employees may bring their children to work for the day in the case of there being no school or no day care available.”
  • “Use of interns for peak season help. The program started with five interns,and it grew to 25.”
  • “Conversion of HR data to a Web-based HRIS that allows employee access.”
  • “Started my own company.”

Posted on May 26, 2000July 10, 2018

The Worst Crisis You’ve Ever Faced First Thing in the Morning

We’re not making this stuff up. Workforce members sent these responses in as part of the Day in the Life -2000 survey.



  • “Two U.S. Marshalls arrived in the lobby to arrest an employee. It turned out that they were mistaken; the man they were looking for was not an employee but an applicant.”

 


  • “Had to have an emergency staff meeting to tell our employees that we gave out the wrong raise amounts to everyone—the actual raise would be about 50 percent less than the figure that was originally given.”

 


  • “No coffee … no explanation is necessary.”

 


  • “Finding out that someone had come into work with their Doberman pinscher and had someone trapped in a basement office threatening to let the dog loose. There were no windows and only one way into the office. Her CD player was blaring music, and when we finally got into the office she said everything was fine. The police escorted her off the property. Oh, I forgot to tell you one minor detail—our entire Board of Directors was at our facility that day, too! I thought that day would never end.”

 


  • “The Department of Labor arrived five minutes after I did for a ‘routine audit. “

 


  • “One day when I walked in, the CEO and COO grabbed me in the hall to tell me that they had both just been fired.”

 


  • “Blackout at the building on payroll transmittal day.”

 


  • “Monday morning: An employee’s 24-year-old wife had died Friday afternoon due to complications from childbirth. I had to tell the other employees, send flowers from the company, and make arrangements to keep the office staffed while his co-workers attended the wake and funeral. [This event also included] such painful duties as removing her from the health insurance policy (while adding the baby, who thankfully lived). I never want to go through another day like that again as long as I live.”

 


  • “Seven employees resigned to go to a competitor.”

 


  • “Facing 2,000 applicants at 5:00 a.m. who had showed up early to apply for positions. One of our vice presidents had made a public announcement on television, which was also picked up by local radio stations, that we had 500 immediate job openings and we were paying top dollar for these positions. In fact, we did not have 500 jobs open and we certainly were not paying top dollar.”

 


  • “Finding out a department had a drinking party after work on company property and one of the females did a striptease for the group.”

Posted on May 24, 2000July 10, 2018

Use Transition Devices to Bob and Weave Your Way Out of Dicey Interviews With the Media

A reporter asks you a question you don’t like. You don’t want to answer it, but you don’t want to seem like you’re avoiding it.


Watch any tape from a presidential candidate in a debate. Well-trained presidential candidates use transition devices to change the subject. You can do the same.


Pretend you’re asked, “Why are so many of your employees leaving the company?” You can answer with, “More importantly, let me tell you why so many people are so anxious to work here.”


In that case, “more importantly” are two transition words used to change the subject.


Here are some more transition phrases:


The fact of the matter is…


What we should focus on is…


The reality is…


I think what you should be asking is…


What people really are interested in is…


The real question is…


What my customers are asking is…


What my employees care about is…


In the business world…


Posted on May 20, 2000June 29, 2023

How to Create Your Own Kitty Hawk

Daddy, you be Wilbur, I’ll be Orville. Let’s pretend we’re playing in our bicycleshop.”

The evening before, my wife had tucked in our 4-year-old daughter by reading her a book about flying. The story must have filled her dreams that night, because bright and early the next morning, she wanted to role play. For an hour, we labored away in our imaginary workshop, cobbling together a flying machine out of paper, streamers,chairs, and sofa cushions.

That was a year ago, and at our daughter’s request, I’ve had other roles since then — Mufasa from The Lion King, Winnie the Pooh, Elvis, and a few others, none of whichI’ll perform in public. But more often than not, I’ve been Wilbur and she has beenOrville. And to this day, she can’t hear enough about that bike shop and their trialruns and that triumphant 12-second flight on December 17, 1903.

She has tinkered with paper, folding it every which way and tossing it out the upstairswindow. She has taped strips of balsa wood and flung them hopefully across the room.She has even made flying contraptions out of clay, which is why we have a deluxevacuum cleaner. She is positively obsessed with invention.

Along the way, I’ve learned all about the Wright brothers. It’s a fascinating storywith lessons for all of us — lessons that we can apply right now in our workplaces.

Wilbur and Orville were average guys from Dayton, Ohio. They owned a bicycle business,but they found themselves thinking more about wings than wheels. (Lesson #1 — Havea vision.) So in 1899, they wrote to the Smithsonian Institution and gathered everythingthey could find about early efforts to fly. (Lesson #2 — Do your front-end homework.)

They combed through every detail, searching for proven practices that would helptheir invention get off the ground. Other inventors had already demonstrated theaerodynamic wisdom of gliding, as opposed to flapping, and the Wrights followed theirlead. In fact, they worked all sorts of earlier discoveries into their designs. (Lesson#3 — Make the most of existing best practices.)

In other cases, facts and data convinced the brothers that they’d have to developan entirely new approach — as in the case of lateral control. The prevailing methodrequired the pilot to shift his body left or right to attempt rolling and banking.Orville and Wilbur knew they’d have to find a better way. (Lesson #4 — If the factstell you to go against the grain, do it.)

Then the real work began. They analyzed what it would take to get airborne, and inthe process, they pinpointed four problems that had to be solved: lift, control,power, and learning how to fly. (Lesson #5 — Divide big challenges into smallerchallenges, and take them on one at a time.)

They built model after model, starting with kite-like gliders so they could testtheir ideas on lift and control. (Lesson #6 — Experiment, experiment, experiment.)These gliders kept getting bigger as they fine-tuned their invention, and beforelong, they needed more space. We all know where they went: Kitty Hawk, North Carolina,where the Outer Banks offered perfect flying conditions.

Imagine telling your colleagues and family that you’re going to haul your big kiteto a windy beach so you can work out the kinks. Oh, and by the way, the beach is500 miles from home. (Lesson #7 — Do whatever it takes to achieve your vision. Ignorethe naysayers.)

Each test flight provided a wealth of information, and the brothers methodicallymade improvements to their design. (Lesson #8 — Great creations result from manysmall creations.) And in July 1901, the tethered glider was big enough and safe enoughfor a brave rider. Wilbur held on, everyone else pulled, and the glider soared acrossthe sand. (Lesson #9 — Sometimes it just takes guts.)

Plenty of work still needed to be done — not the least of which was this littleproblem of power. There was none. Gasoline engines at that time were too heavy tocarry the plane and a person. So the Wright brothers turned to Charles Taylor, amechanic extraordinaire who worked in the bicycle shop. Taylor led the effort tobuild a light-enough gas engine. (Lesson #10 — Capitalize on all that nearby know-how.)

On September 23, 1903, Wilbur and Orville left Dayton and headed once again for theOuter Banks — bringing along their precious cargo, the ‘whopper flying machine’, as Wilbur called it. They spent that autumn using the glider version to sharpen theirflying skills. (Lesson #11 — Take the time to be prepared.)

Then winter came, and they felt the time was right for their maiden flight. Theytried on December 14, but weak winds and an overeager tug on the elevator causedthe ‘Wright Flyer’ to hit the sand. Weather conditions prevented attempts the nexttwo days, but December 17 seemed acceptable. Just four years after writing to theSmithsonian, Orville climbed onto the bottom wing, eased himself into position, andpulled the release wire. The rest is history.



The famous photo of that first flight is a story in itself. Orville and Wilbur feltso prepared, so optimistic, that they had a camera ready and waiting. (Lesson #12– At the moment of truth, throttle up your optimism.) An assistant had instructionsto release the shutter just as the Flyer slipped the bonds of its launch track.

In the photo, Wilbur is standing on the sand, hunched forward, watching the airplanetake off — not unlike the proud yet anxious parent who has just let go of a child’stwo-wheeler. Look closely at the sand and you can see his footprints. They’re spacedfar apart. He ran alongside his creation while it took flight.

Few of us will ever make the history books like Wilbur and Orville Wright. But wecan all be inventors in our workplaces, applying the very same lessons and achievingour own soaring results.

Beyond a shadow of a doubt, I know one person who has her heart set on it: my daughter.

Posted on May 19, 2000July 10, 2018

A Winning Workforce Management Resume

You’re a CEO, and you just got a resume for a Chief Workforce Officer position. You’re licking your chops because that resume has just what you’re looking for. What’s on that piece of paper? Here’s a possibility. No copying!



HELEN ROSE NEWBREED
45 Better Business Lane
Real Impact, ME 04473


OBJECTIVE
Employment in an organization where I can leverage the talents of employees to create a more prosperous business or nonprofit.


SPECIAL ACCOMPLISHMENTS
As HR Director of a Fortune 1000 service corporation:


  • Led committee of five executives that evaluated merger and acquisition candidates based on similarities in corporate culture, ease of integrating technologies as well as benefit and compensation plans, profit potential, and other factors
  • Created work-at-home (up to two days per week) and other flexible work options based on employee input, achieving turnover 25 percent below industry average
  • Worked with marketing and public relations departments to develop and execute an integrated recruitment and advertising strategy
  • Renegotiated health-plan relationship to achieve 5 percent cost savings and improved employee satisfaction 15 percent
  • Moved 50 percent of company recruiting online, achieving cost savings of $15 million annually and increasing candidate pool 30 percent and offer-acceptance rate 25 percent

As HR Manager of a furniture-leasing business:


  • Instituted training program to upgrade managers’ skills. Retention of managers increased, and company was cited in The Boston Herald as one of “100 Hot Companies to Work For”
  • Revamped company safety program and increased employee safety training. Before taking position, company was penalized twice in four years for OSHA violations (there have been none since)

SKILLS


  • Underwent eight-hour media training to hone presentation skills
  • Proficient at writing government grants
  • Understand how to influence legislative process, both state and federal, as well as the regulatory process

EDUCATION
MBA, UCLA, May 1986


  • Concentration on Human Resource Management
  • Special focus on statistics

BA, Ohio Wesleyan University, May 1980


  • Concentration in economics
  • Cum Laude
  • As head of resident assistants on campus, created system of student/resident assistant committees to better solicit student feedback

Workforce, May 2000, Vol. 79, No. 5, p. 123.


Posted on May 19, 2000July 10, 2018

Setting the Stage for the Honest Workplace

Answer these questions for yourself. Then, use them to motivate discussion in management meetings and employee briefings.


1. Who inventories company property? How often? What happens when items are missing? What records are kept from year to year?


2. What are your policies about employee theft and fraud? Where can these policies be located? Are they enforced? Do employees know them well? Do these policies contain clear examples of theft and fraud to prevent any misunderstanding?


3. To what degree do you consider and/or test integrity as part of hiring and promotion procedures in your company? Have you investigated integrity testing as part of your selection process?


4. What part does reinforcement of integrity policies and procedures play in your company’s training programs? Its employee publications? In presentations by management to employees?


5. How much did losses due to employee theft and fraud cost you in recent years? How much did you spend trying to investigate or prosecute? What legal expenses did you incur in your efforts to deal with employee theft and fraud?


6. What channels of communication now exist in your company through which employees or clients can anonymously or confidentially report dishonest acts by one of your workers?


7. Are you getting full-service treatment from your present security agent, including presentations on security topics to employees and periodic review of security requirements? Or have you settled simply for someone to make sure the doors are locked and the alarms are on?


8. Do your employees give high or low priority to matters of theft and fraud? Are such acts tolerated by workers who hear about them? Do workers know what to do when they find out about such acts?


9. As part of your purchasing program, do you have a reliable system for marking and keeping track of every piece of equipment, software, furniture, boxes of supplies, computer hardware, and so forth?


10. What is your own level of commitment to preventing theft and fraud in your workplace? Are you passionate about this cause or is it one more item you want to get to when you have more time?


 



Posted on May 17, 2000June 29, 2023

IDear Workforce-I Got Any Creative Training Ideas

Q


Dear Workforce:


My question is in regards to Occupational Health and Safety. I am always on the lookout few new ways to present ideas or tips on health and safety without them being boring or repetitive. As with most workplaces, the employees know the dos and don`ts, but we forget or take short cuts. I feel that “team” competitions could lead to non-reporting of accidents. Has Workforce any strategies in this field or could they suggest where to look?
— Mike Wilson, Byron Shire Council, Australia


 


A Dear Mike:


Here are three “multimedia”activities and workshop productions Mark Gorkin, who bills himself as the “Stress Doc,” uses in his “Practicing Safe Stress Programs: Managing Stress and Building Team Morale through Humor.”


Clearly, these presentations can be part of a workshop; but they also can be employed during brown bag lunches, at “all hands” or department meetings. And you may even create some lasting works of art but I get ahead of myself. So, on with the show:


  1. Slam or Rap Session. One of the most dramatic, amusing and memorable moments in the workshop occurs after presenting some hard-hitting info on the erosive spiral (and four stages) of burnout. With a somewhat heavy tension in the room, Mark suddenly announces having a secret identity. He proceeds to don a Blues Brothers hat, black sunglasses and a tambourine with a sea of incredulous eyes upon him. And then the predictable groans when he declares that as a psychotherapist he’s pioneering the field of psychologically humorous rap music, calling it, of course a “Shrink Rap” (TM) Productions!

    Here is “The Stress Doc’s (TM) Stress Rap”:

    When it comes to feelings do you stuff them inside?
    Is tough John Wayne your emotional guide?
    And it’s not just men so proud and tight-lipped.
    For every Rambo there seems to be a Rambette.

    So you give up sleep, become wired and spent
    Escape lonely frustration as a mall-content.
    It’s time to look at your style of stress.
    You can’t just dress or undress for success.

    Are you grouchy with colleagues or quietly mean?
    Hell, you’d rather talk to your computer machine.
    When the telephone rings, you’re under the gun
    Now you could reach out and really crush someone.

    The boss makes demands yet gives little control
    So you prey on chocolate and wish life were dull, but
    Office desk’s a mess, often skipping meals
    Inside your car looks like a pocketbook on wheels.

    Those deadlines, deadlines … all that aggravation
    Whew, you only have time for procrastination.
    Now I made you feel guilty, you want to confess
    Better you should practice “The Art of Safe Stress.”

    By the end the participants are cheering heartily. Folks are more open to serious content when the message is gift-rapped with humor.

    So why not a team poetry slam or rap session, with the focus being occupational health and safety issues? Perhaps you can record (or even video) the best efforts and then strategically place the tape around the workspace. Hey, if Superbowl-bound football teams can make their own videos, why not your super employees?!

  2. Discussion and Drawing Exercise. In a two-fold exercise, audience members are divided into groups of four and are asked to grapple with the following: “What are the sources of stress and conflict in your everyday work operations?”

    Why not ask folks to dialogue around the “barriers and bridges” to occupational health and safety. (The groups get ten minutes or so for discussion.) Then the teams are challenged to design a group picture (also in a 10-15 minute period) that pulls together their individual ideas during the collective brainstorm. The picture should be some kind of symbol or tell a story. Mark discourages team members from just doing their own thing in a corner of the paper. The goal is “a whole greater than the sum of its parts.” (Large flip chart paper and boxes of magic markers are provided each team.) Mark also lets folks know that he’s a graduate from the Institute for the Graphically-Impaired and that stick figures are fine.)

    Being a bit outrageous is also encouraged. Believe me, when doing these programs, for example, with US Navy personnel, Mark sees sinking ships, folks stranded on downsizing rafts, sharks circling the water, etc. As the drawings evolve, the laughter in the room builds and builds. The groups love showing and telling their creative designs. Again, why couldn’t some of the better creations be hung up in work or break areas? Your employees will respond to these homemade posters more than to the standard “rah-rah” teamwork poster pattern. (How often do your employees skull together down a river with a deep orange sun setting in the background? Let’s get real!)

  3. Role Play. Finally, having groups enact skits depicting workplace safety/stress issues can generate a wonderful learning and sharing forum. (And we know, accidents increase when people are overstressed or exhausted for prolonged periods.) These role plays are especially instructive and effective when the safety concerns involve interpersonal conflict. Role plays are great mediums for acting out frustration and anger (passive or explosive) and generating group problem-solving while modeling good communication and conflict resolution skills.

    The role plays are most valuable when all levels of the organization — managers, supervisors, types of employees such as workfloor vs. office staff, even customers — are represented. Again, the listening and learning is only outdone by the audience laughter. This exercise also lends itself to videotaping and workplace distribution. (Though if a particular stress carrier is singled out in the skit, it probably shouldn’t leave the editing room.)

    Experimenting with these three media approaches will help folks be more conscious of key health and safety issues. And the group participation, design and play will both build department and company morale and insure that the men and women in your shop Practice Safe Stress!

    To good adventures.

SOURCE: Mark Gorkin, LICSW “The Stress Doc” (TM), stressdoc@aol.com. Shrink Rap (c) Mark Gorkin 1992 “Shrink Rap” Productions.


E-mail your Dear Workforce questions to Online Editor Todd Raphael at raphaelt@workforceonline.com, along with your name, title, organization and location. Unless you state otherwise, your identifying info may be used on Workforce.com and in Workforce magazine. We can’t guarantee we’ll be able to answer every question.


Posted on May 16, 2000June 29, 2023

Why Some Employees Bite the Hand that Feeds Them

The vast majority of employees are honest to the point of not taking home even pens and paperclips from the company — well, at least not boxes of pens and paperclips.


But their opposites — those who in one way or another may steal half their salary or more from you each year — have a variety of rationalizations for their misdeeds. To understand these misguided motives is to prepare and protect yourself against employee theft and fraud:


  • “Everyone does it.” You know, of course, that “everyone” in your workforce does not steal. But thieving employees may have a quite different perspective. They commonly organize themselves in cliques or clusters — the inner circle with whom they share their escapades and tales of “what they got away with”– then judge what “everyone” does by the low standards of this small group. Watch, therefore, for theft rings among your workforce. Only rarely does a repeat offender not involve an accomplice or at least a confidant.
  • “It was small potatoes.” Most thieves and cheaters downplay the seriousness of their infractions by an appeal to relative scale: What’s a $50 stolen calculator to a company that makes millions each year or to a boss who drives a Mercedes? Relative scale should never be accepted to rationalize a permissive attitude toward theft and fraud. Establish a zero tolerance policy for theft and fraud in any form or for any amount.
  • “They had it coming.” A significant portion of employee theft or sabotage arises from a felt injustice of some kind. The boss criticizes my work in front of others, so I respond by sticking a $300 copy of Windows 2000 in my briefcase or lunchbox to take home. A co-worker says something offensive to me, so I strike back at the world in general by anonymously throwing some bugs into the company computer system. Be alert to anger theft and abuse in the aftermath of interpersonal conflict, reprimands, or other personnel problems in the workplace.
  • “I had it coming.” Employees who feel under-compensated or unrecognized for their work sometimes respond by a self-devised “bonus” plan. They take home just enough company equipment or money to raise their total compensation to what they perceive as a equitable amount. Studies have shown characteristic patterns for such thefts. They commonly occur in the days immediately before or after payday, then cease almost entirely until the next payday. Guard against this kind of equity theft or abuse particularly after an employee has been turned down for a raise or promotion; after a company-wide wage freeze has been established; and during periods of company turmoil (restructuring, takeover, new management, etc.).
  • In an era of telecommuting, many de facto thefts are explained away by employees as “borrowing” — one of the company’s printers may have been found at my home, but I had to keep up with my work, didn’t I? I was going to return it. What do you think I am, a thief? Frankly, yes. Don’t accept after-the-fact rationalizations as excuses for stealing. Employees with a legitimate off-site need for company equipment request it in advance, usually in writing. In advance of any such problem, your policies for removal of equipment from company premises should be clear, specific, and well-known to all employees.


Cartoon by Marc Tyler Nobleman.


 

Posted on May 15, 2000July 10, 2018

Theft and Fraud May Be an Inside Job

Across industries, up to 85 percent of all theft and fraud stems from employees, not outsiders, according to Department of Commerce estimates. The categories of “theft” and “fraud” include the following, all unfortunately alive and well in the wide range of workforces:


  • embezzlement large and small, ranging from felonious robbery to snitching from petty cash and postage
  • unauthorized expenses for telephone, fax, computers, company vehicles, and other equipment
  • removal of equipment, parts, software, and office supplies from company premises
  • fraudulent filing of expense reports and reimbursement requests
  • exaggerated or wholly fictitious accident and injury claims
  • misuse of days off for sickness or family emergencies
  • use of company facilities and personnel for personal business or entertainment, including Internet play and excessive non-business e-mail, voice-mail, and fedex (TM)
  • company-paid travel, ostensibly for business but in fact for personal purposes

Consider also these hazy (but no less harmful) aspects of employee theft and fraud:


  • selling company products or services to clients or others “at a special discount” made possible because the employee is trafficking in stolen goods or offering professional services on a “moonlight” basis in direct competition with you.
  • taking advantage of company clients and other contacts for personal gain. This can involve inappropriate off-the-clock business dealings with patients or clients, sharing of information from confidential client files, and quid pro quo arrangements for favors and considerations.
  • tampering with records, computer files, schedules, documents, or products in such a way as to discredit a fellow employee, hide one’s own misdeeds, or place the company in a bad light.

Whether your business involves a handful or hundreds of employees, your viability as a business enterprise or professional practice depends upon your ability to prevent employee theft, fraud, and abuse in all forms. At the same time, avoid paranoia about your employees’ actions and motives. Thieves and cheaters in your workplace probably remain the rare exception, albeit an expensive one.


Prevention of theft and fraud is where your focus and energies should be placed. Although obviously necessary, after-the-fact recovery of stolen funds or property and punishment for the guilty usually involves a net loss to the company due to executive time, legal expenses, employee turnover and rehiring/training expenses, and perhaps fees to professional investigators. In short, punishment is infinitely more expensive and legally hazardous than is prevention.


 

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